Growth & Lead Systems Manager (US Based SEO Company)

Work set-up: 
Full Remote
Contract: 
Experience: 
Senior (5-10 years)
Work from: 

Offer summary

Qualifications:

Over 5 years of experience in SEO, PPC, or growth roles., Proven success in local lead generation with at least 30 leads/month at CPL under $40., Expert proficiency with Google Ads, GA4, Tag Manager, and WhatConverts., Strong automation skills using Zapier, Make, or Python..

Key responsibilities:

  • Manage and optimize Google and Meta Ads campaigns for multiple properties.
  • Build and iterate landing pages using Webflow, Replit, and CMS integrations.
  • Optimize local SEO elements like GBP listings, citations, and backlinks.
  • Develop automation workflows using Zapier, Make, and Python to scale growth.

Catena logo
Catena Human Resources, Staffing & Recruiting SME https://www.pearltalent.com/
2 - 10 Employees
See all jobs

Job description

Work Arrangement: Fully Remote

Job Type: FullTime

Work Schedule: 40 HoursWeek, Monday to Friday CET

Location: Remote

Holidays Observed: Flexible, aligned with France or U.S. holidays

About Pearl Talent

Pearl works with the top 1% of candidates from around the world and connects them with the best startups in the US and EU. Our clients have raised over $5B in aggregate and are backed by companies like OpenAI, a16z, and Founders Fund. They’re looking for the sharpest, hungriest candidates who they can consistently promote and work with over many years. Candidates we’ve hired have been flown out to the US and EU to work with their clients, and even promoted to roles that match folks onshore in the US.

Hear why we exist, what we believe in, and who we’re building for: Watch Here

Why Work with Us?

We’re not just another recruiting firm—we focus on placing candidates with exceptional US and EU founders who prioritize the longterm success of their team members. We also provide retention bonuses at 3, 6, 9, and 12 months, as well as communitydriven benefits like an annual retreat.

About the Company

Our client is redefining local lead generation through automation and AI. With over 60 local SEOoptimized properties across North America, it generates highintent leads for bluecollar service businesses. The company is building the infrastructure to replace traditional local marketing agencies with scalable, AIpowered platforms.

Role Overview

Our client is looking for a strategic and technically fluent Growth & Lead Systems Manager. This is not a standard PPC or SEO role—you will build scalable growth machines, automate operations, and directly own the toptobottom funnel. If you thrive in fastpaced, highautonomy environments and love turning chaos into systems, this role is for you.

Key Responsibilities

Lead Generation and Paid Media

  • Manage Google and Meta Ads campaigns for multiple service properties
  • Prioritize campaigns with < $25 CPL and 30+ highquality leadsmonth
  • Launch, test, and scale PPC campaigns using Search, Performance Max, and Meta Lead Ads
  • Build and iterate landing pages with Webflow, Replit, and CMS integrations
    • SEO and Site Optimization

      • Optimize GBP listings, citations, backlinks, and internal linking for local SEO
      • Collaborate with AI tools to deploy and QA optimized content
      • Standardize SEO best practices across 60+ sites
        • Analytics and Attribution

          • Clean and unify data across GA4, Tag Manager, and WhatConverts
          • Build attribution infrastructure to track form submissions, calls, and ad conversions
          • Implement tracking SOPs and scalable dashboards
            • AI and Automation

              • Use Zapier, Make, and Python scripts to build growth automations
              • Automate repetitive tasks like GBP posting, lead scoring, and content deployment
              • Contribute to an automationfirst playbook for scaling digital properties
                • Innovation and Strategy

                  • Launch NextGen AIpowered landing pages and test for viability
                  • Upsell and optimize existing properties based on lead volume and CPL
                  • Create SOPs for nichebased SEO and PPC systems
                    • Requirements

                      MustHave:
                      • 5+ years in SEO, PPC, or growth roles
                      • Proven local lead gen experience (30+ leadsmonth at CPL < $40)
                      • Expertlevel proficiency with Google Ads, GA4, Tag Manager, and WhatConverts
                      • Strong automation background using Zapier, Make, or Python
                      • Experience with landing page builders and CMS platforms (Replit, Webflow, etc.)
                      • High responsiveness, proactivity, and execution ownership
                        • NicetoHave:
                          • Experience in rankandrent or highvolume affiliate SEO
                          • Familiarity with Replit, SynthFlow, Local Falcon, Mangools
                          • Ability to write and manage lightweight Python scripts for scraping or automation
                          • Prior experience working with AI agents for content or lead handling
                            • Benefits

                              • Remote Work: Work from anywhere, fully asyncfriendly
                              • PTO: 15 days PTO plus regional holidays
                              • Direct Mentorship: Daily interaction with the CEO and ownership of core projects
                              • GrowthDriven Culture: Highstakes, highoutput, and built for longterm success
                              • Autonomy & Impact: Build systems that run without you
                              • Tech Access: Get handson with leading automation and AI tools

Required profile

Experience

Level of experience: Senior (5-10 years)
Industry :
Human Resources, Staffing & Recruiting
Spoken language(s):
English
Check out the description to know which languages are mandatory.

Other Skills

  • Proactivity

Lead Generation Manager Related jobs