Head of Demand Generation (B2B SaaS)

Success Looks Like

In the first 3 months, you will:

• Clarify our top 2–3 ideal customer profiles with data and insights
• Launch your first campaign—from idea to execution—targeting a key segment
• Build a simple marketing campaign pipeline for the upcoming quarter

• In 6–12 months, you will:

  • Run 3–5 highimpact campaigns across different segments
  • Show measurable growth in qualified trials or sales conversations

  • Requirements

    About You

    • 3 years in demand generation demand generation
    • Early to Growth stage startup experience [SeedSeries C experience] not just executing against someone else’s plan
    • Proven track record driving qualified pipeline, MQLs, and campaign ROI
    • Executing marketing planscampaigns with modern tools and AI
    • Strong grasp of B2B buyer journeys, segmentation, and product positioning
    • Skilled at crafting strategic content and messaging that resonates with specific personas and drives action across the funnel
    • Comfortable owning both strategy and handson execution
    • Confident with tools like Attio, GoogleLinkedIn Ads, Clearbit, Hotjar, and more
    • Experience running ABM and lead nurturing campaigns
    • Datadriven and experimentminded—you test, learn, and optimize fast
    • Thrives in a fastmoving, remote startup environment

    • Logistics

      • Remotefirst (EU time zones preferred for easier collaboration)
      • Fulltime
      • Native English

      • Benefits

        • Competitive salary: Our compensation packages are based on market research and are equitable to other roles within Marker.io. The actual compensation offered to a successful candidate will be based on relative experience and skills.
        • Equity: We offer a competitive equity package to share the long term success of the company with everyone.
        • Remote work: Our team works remotely and meets regularly at our base office in Brussels. We also organize team retreats at least once a year. For team members living abroad, we try to meet every few months for a a few days in Brussels. Regardless of your location, your new role will start with a kickoff session of a week in Brussels.
        • Flexible working hours: As long as you can collaborate with your team effectively, get your work done, and display the right attitude, it doesnt really matter when you start and finish your day.
        • Holidays: You get 25 days off per year.
        • Company retreats and activities: We regularly organize company dinners and activities to spend time together in a different and fun environment
        • Career Evolution Roadmap: Depending on how fast you want to grow inside the team, we work with you to lay out a plan that will allow you to achieve your professional and personal goals. We also regularly meet with you to assess your progress and figure out together what needs to be done to achieve your aspiration.