Experience in e-commerce platforms like Amazon and Flipkart.
Strong understanding of marketing funnels and conversion optimization.
Ability to analyze data and improve campaign effectiveness.
Knowledge of website traffic management and lead generation.
Requirements:
Manage and implement optimization strategies to improve conversion rates and customer experience.
Analyze campaign results and enhance effectiveness through data-driven decisions.
Troubleshoot and resolve issues with optimization setups.
Oversee project launches ensuring timely completion and quality of marketing assets.
Job description
Key responsibilities:
Manage and implement optimization strategy in the marketing funnels by using both qualitative and quantitative sources to drive improvement in conversion rate, cart value and customers’ experience
Actively analyze results and improve on the effectiveness of campaigns through datadriven strategy and KPI focused analysis
Troubleshoot and resolve problems with optimization set ups by following procedures andor applying own judgement with minimal supervision
Contribute to the development and improvement of the Conversion Optimization Team’s processes and strategies by doing research and providing recommendations to aid in strategic decisions.
Manage and oversee project launches – ensuring that all marketing assets are in place, websites are working perfectly and completed within schedule.
Mandatory must have exposure in Ecommerce platform like Amazon, Flipkart etc...
