Bachelor's or master's degree in relevant fields like BBA, MBA, B.Tech.
5 to 15 years of experience in paid marketing, especially in e-commerce.
Strong knowledge of Google Ads, Facebook Ads, and other paid channels.
Experience managing large marketing budgets and analyzing campaign performance.
Requirements:
Implement and optimize online acquisition marketing campaigns.
Manage the strategy and setup of all paid advertising efforts.
Measure and analyze marketing performance using analytics tools.
Collaborate with marketing team to ensure consistent brand messaging.
Job description
Job Description for Distacart – Paid Marketing Expert
About Distacart
Distacart is a global ecommerce platform which helps sellers list authentic Indian products for sale all over the world.
Location: Hyderabad
Timings: 10AM to 7PM
Job type: Fulltime
Overview
We are seeking a paid marketing expert to help acquire new Ecommerce orders through online payperclick and costperacquisition campaigns. The role involves managing the strategy and setup of all paid campaigns, measuring and optimizing our paid marketing, and collaborating with marketing teammates to maintain a consistent brand voice and message across all paid programs.
Role and Responsibilities
The paid marketing expert will be responsible for:
Implementing all external, online acquisition marketing, execution, and optimization across channels.
Managing the strategy and setup of all paid campaigns.
Measuring and optimizing our paid marketing.
Using Google Analytics and marketing analytics reports.
Being wellacquainted with Google Ads Shopping AdsSearch Ads, Facebook Ads, and other paid channels if any.
Having expertise in ecommerce, preferably the international market.
Managing feeds and updating manual feeds if required.
Solving feed disapproval and warnings from time to time.
Being wellversed in all bidding strategies and optimizing techniques for Google and Facebook Ads.
Writing ad copies and suggesting other formats of creative.
Understanding the entire funnel and leveraging sales from them based on various remarketing campaigns.
Candidate Qualifications
The ideal candidate should have:
BABBAMBAB.Tech or equivalent working experience.
5 to 15 years of experience in paid marketing from an Ecommerce background, preferably with international companies selling apparels or other Indian products.
Indepth knowledge of various paid marketing channels and technologies, including paid search (Google AdWords), retargeting, and social network advertising (Facebook, Pinterest, Snapchat, Bing, Quora, and more).
Experience handling marketing budgets above 2050+ lakhs a month and forecastingreporting results.
Note: The job description has been optimized to improve clarity, conciseness, and accuracy.
