Performance Marketing Analyst (Health & Wellness)

GrowthAssistant is looking for a Performance Marketing Analyst to join our team and support one of our US-based clients in the health and wellness industry. In this role, you’ll help execute and monitor paid media campaigns, manage performance reporting, and provide ongoing competitor insights. This is a great opportunity for someone experienced in social ad buying who enjoys digging into data and research to support growth marketing goals.

The GA Benefits:

• 100% Work From Home
• Attendance, Performance, and Referral Bonuses
• Paid Holidays (US) and Paid Time-offs
• Health Insurance 
• Continuous Learning and Development 
• Bi-weekly salary payout
• Work-Life Balance

Core Tasks:

• Execute and optimize paid ads across Google, Facebook/Instagram, and TikTok (within client-provided guidelines)
• Monitor campaign analytics and make data-informed adjustments with direction from the client
• Build campaigns and manage admin touchpoints such as UTM setup, code creation, and QA
• Maintain templated dashboards and reports to track campaign performance
• Conduct competitor research using tools like Facebook Ads Library
• Organize and upload insights to reports and trackers based on competitor trends
• Track and monitor consumer experience across key competitors
• Support marketing operations with data entry and asset management as needed

Must-haves:

• 2+ years of social media ad buying experience
• 1–2+ years of experience running Google Paid Ads and Meta Ads
• Experience with Google Analytics or similar tools (Ignite, etc.)
• Strong G Suite proficiency (especially Google Sheets/Excel)
• Prior experience conducting and presenting competitor research
• Highly detail-oriented and organized
• Comfortable working independently with ongoing client oversight
• Recent graveyard shift experience and amenable to work following the U.S. business hours

Nice-to-haves:

• Google or Meta Ads Certifications
• 1+ years of TikTok ad experience
• Familiarity with Google Data Studio (or similar tools)
• Experience with project management tools like Airtable, Notion, or Asana
• Background in health or beauty industry

Growth Into:

• Provide performance insights and trend analysis (client will train)
• Run A/B tests and track results
• Share optimization recommendations and best practices for paid channels

SALARY RANGE: PHP65,000 - 80,000/month (USD6 - 8.25/hr)

APPLICATION PROCESS: Initial Interview - Eskills Assessment - Final Interview 

*FOR PH candidates only