Web UI/UX Designer

Who we are. 

Newfold Digital is a leading web technology company serving millions of customers globally. Our customers know us through our robust portfolio of brands. We have some of the industry's most prominent and storied go-to-market brands, including Bluehost and Network Solutions. We help customers of all sizes build a digital presence that delivers results. With our extensive product offerings and personalized support, we take pride in collaborating with our customers to serve their online presence needs. The strength of our company lives in the intersection of our people, our customers, and our brands. 

The Network Solutions product marketing team is seeking a results-driven UI/UX Designer who thrives on creating digital experiences that convert. 
This role is for someone who blends strong visual design skills with direct response thinking, crafting high-performing landing pages, funnels, and user flows that drive measurable business growth. This role combines hands-on interface design, user experience strategy, and deep collaboration with cross-functional teams to create seamless, customer-focused journeys aimed at driving customer acquisition and conversion.  

You will work across SaaS platforms, Adobe Experience Manager (AEM), and e-commerce environments, applying data, behavioral insights, UX best practices and design thinking philosophy to optimize pre- and post-shopping cart experiences that turn visitors into customers. This is a highly collaborative role that requires strong stakeholder management skills, high emotional intelligence, and situational awareness to navigate diverse perspectives and drive alignment. 

What you’ll do & how you’ll make your mark.  

• Create intuitive, visually engaging, and accessible user interfaces for SaaS products and e-commerce sites, ensuring design systems are consistent across platforms. 

• Develop and optimize end-to-end customer journeys, focusing on improving acquisition, engagement, conversion, and retention across pre- and post-shopping cart experiences. 

• Apply design thinking principles to empathize with users, define problems, ideate solutions, prototype designs, and test to iterate for continuous improvement. 

• Produce detailed wireframes and interactive prototypes to communicate design concepts clearly and gather stakeholder and user feedback early in the development process. 

• Create detailed user personas and customer profiles to guide design and strategy decisions. 

• Partner with product managers, developers, marketing teams, and other stakeholders to align design strategies with business objectives and user needs. 

• Manage stakeholder expectations effectively by communicating design rationale and facilitating collaborative decision-making. 

• Collaborate with content and development teams to design and implement digital experiences in Adobe Experience Manager, including templates, components, and content structures. 

• Conduct usability testing, user research, and analytics reviews to identify pain points and validate design solutions. 

• Explain design rationale and decisions clearly, using business metrics, design principles, and user data to align stakeholders and support iterative improvements. 

• Enhance site navigation, product detail pages, checkout processes, and post-purchase touchpoints to maximize customer satisfaction and drive repeat business. 

• Maintain and evolve style guides, component libraries, and brand guidelines to ensure a consistent and cohesive digital experience. 

Who you are & what you’ll need to succeed. 

• 5+ years of professional UI/UX design experience, ideally in SaaS and/or e-commerce environments with a strong focus on high-conversion, direct response principles. 

• Proven track record designing and optimizing landing pages, funnels, and conversion-focused user flows that drive measurable business results. 

• Proficiency in Figma, MS Office, OSX and Jira or similar project management tools. 

• Hands-on experience working with Adobe Experience Manager (AEM) in a design or implementation capacity. 

• Deep understanding of UX principles, accessibility standards, responsive design, conversion rate optimization (CRO) best practices, and design thinking methodology. 

• Experience designing for both desktop and mobile environments. 

• Demonstrated experience creating user personas and mapping customer journeys. 

• Strong portfolio showcasing UI design skills, UX process, wireframes, prototypes, and e-commerce or SaaS project work and examples of projects where design directly improved conversion performance. 

• Ability to balance business goals, brand guidelines, and user needs in design decisions. 

• Excellent communication and collaboration skills, with experience working in agile or cross-functional teams. 

• High emotional intelligence and situational awareness to navigate complex stakeholder environments effectively. 

Preferred Skills 

• Knowledge of HTML/CSS for collaboration with development teams. 

• Familiarity with Tableau and Adobe Analytics to inform data-driven design decisions. 

• Experience with personalization, A/B testing, and conversion rate optimization tools. 

• A strategic mindset that blends creativity with business acumen. 

• Passion for crafting exceptional user experiences that drive measurable business results. 

• Ability to thrive in a fast-paced, evolving digital environment.