Job description

APN Consulting, Inc. is a progressive IT staffing and services company offering innovative business solutions to improve client business outcomes. We focus on high impact technology solutions in ServiceNow, Fullstack, Cloud & Data, and AI / ML. Due to our globally expanding service offerings we are seeking top-talent to join our teams and grow with us.

Title: Marketing Manager, Strategic Clients and Segment Growth
Location: Remote
Duration: 6 months

The Marketing Manager will partner with cross functional partners and key client managers to develop and execute engagement strategies that drive consumer adoption across the spectrum of Client Health's service offerings. This role will focus on making an impact by unlocking revenue growth while driving member engagement and advancing client relationships by delivering on key initiatives to delight clients.

Responsibilities

Partner with client managers to consult on marketing best practices and revenue drivers related to various telehealth and chronic care product offerings. Initial focus will be on our primary care product with expansion of others to follow.
Work with channel owners and internal marketing counterparts to operationalize engagement strategies
Work within strategic framework to support custom client requests, identify trends and collaborate with product and creative on overarching optimizations
Support internal cross-functional projects alongside product and data science to deliver targeted consumer campaigns and consumer experience enhancements
Become a consumer engagement subject matter expert to internal product, sales, and account teams as well as external clients
Track and document the success of client specific campaigns, glean insights/learnings that can be applied to other clients and report them out to senior leadership
Partner collaboratively across the team to offer white glove engagement strategies that can benefit and be operationalized for several key clients

Candidate Profile

5+ years of Consumer marketing experience is required; B2B2C experience is a plus, but not required
An independent self-starter who has a strategic and flexible mindset and can lead with minimal oversight and when directional changes occur
Ability to develop deep relationships and partner with internal cross functional partners and who is very comfortable with presentations and interfacing with clients
Ability to creatively problem solve to meet ongoing business and marketing challenges with appropriate solutions
Strong analytical skills combined with basic Excel knowledge to be able to make assumptions, create projections, and calculate basic data trends
Storytelling skills that will enable you to leverage data and insights to tell the 'why' and the 'wow' story most effectively to clients and internal stakeholders
Collaborative working style with positive attitude and enthusiasm for expanding access to health care and working with a team that continues to innovate in the healthcare industry
Proven track record driving towards growth goals with set targets and timelines
Independent thinker who can lead with minimal oversight and breakdown problems, assess opportunity, and develop big ideas and priorities to move them forward
Excels at managing time and priorities in a fast-paced environment
Someone who may not be a fire fighter, but they stay calm under pressure and find creative solutions to meet client's needs in a compressed timeline

Additional Experience:

A bachelor's degree is required
Excellent communication and organizational skills
Confident presentation and group speaking abilities
Desire to have fun
Remote work is available

We are committed to fostering a diverse, inclusive, and equitable workplace where individuals from all backgrounds feel valued and empowered to contribute their unique perspectives. We strongly encourage applications from candidates of all genders, races, ethnicities, abilities, and experiences to join our team and help us build a culture of belonging.

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