Sales Executive (UK)

unlimited holidays - work from home - fully flexible
Work set-up: 
Full Remote
Contract: 
Experience: 
Senior (5-10 years)
Work from: 

Offer summary

Qualifications:

Deep understanding of NHS structures, procurement processes, and healthcare delivery challenges., Existing relationships within NHS Trusts, ICS organizations, or healthcare tech ecosystem., Proven stakeholder management skills to navigate complex decision-making environments., Excellent communication skills to translate technical concepts into business value..

Key responsibilities:

  • Sell AI healthcare solutions to NHS Trusts and ICS organizations.
  • Manage the full sales cycle from stakeholder mapping to contract signing for deals between £100k-£500k ARR.
  • Navigate NHS procurement frameworks and build consensus among clinical and administrative stakeholders.
  • Develop and maintain a pipeline of over £5 million through strategic demand generation.

Sword Health logo
Sword Health SME https://swordhealth.com/
501 - 1000 Employees
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Job description

Sword Health is on a mission to free two billion people from pain.

With 67% of members achieving a painfree life and a 70% reduction in surgery intent, at Sword, we are using AI Care to change lives, and save millions for our 25,000+ enterprise clients across three continents. Today, we hold the majority of industry patents, win 70% of competitive evaluations, and have raised more than $300 million from top venture firms like Founders Fund, Sapphire Ventures, General Catalyst, and Khosla Ventures.

Recognized as a Forbes Best Startup Employer in 2025, this award highlights our focus on being a destination for the best and brightest talent. Not only have we experienced unprecedented growth since our market debut in 2020, but we’ve also created a remarkable mission and valuedriven environment that is loved by our growing team. With a recent valuation of $4 billion, we are in a phase of hyper growth and expansion, and we’re looking for individuals with passion, commitment, and energy to help us scale our global impact.

Joining Sword means committing to a set of core values, chief amongst them to “do it for the patients” every day, and to always “deliver more than expected” on behalf of our members and clients.

This is an opportunity for you to make a significant difference on a massive scale as you work alongside 1000+ (and growing!) talented colleagues, spanning three continents. Your charge? To help us build a painfree world, powered by AI, enhanced by people — accessible to all.

The new initiative
We’re expanding our proven AIdriven care management technology, already battletested inhouse and deployed across the United States, to tackle Portugals clinical workflow bottlenecks.

As Sales Executive, youll spearhead AIpowered healthcare solution sales into NHS Trusts across the UK. With the NHS facing unprecedented pressures—record waiting lists, staffing crises, and mounting financial constraints—youll position our technology as the solution to reduce administrative burden, improve patient flow, and deliver measurable cost savings.

Please note that this role is hiring for NHS expertise first, sales experience second. If youre a clinician, healthcare manager, administrator, or anyone who truly understands the inner workings of the NHS, we want to hear from you—whether youre a seasoned sales professional or have never sold anything in your life. We can teach our sales methodology in weeks, but we cant replicate the years of NHS knowledge, established relationships, and hardearned credibility you bring to every conversation. Your insider perspective, combined with our training, is the winning formula.

Youll be building relationships from the ground up in a system where procurement cycles can span 18+ months and stakeholder alignment is everything. Success here positions you as our future Head of EU Sales, reporting directly to a USbased General Manager (GM) with extensive healthcare sales experience.
Think of this like operating in a seedstage startup. There’s uncertainty, fast pivots, and a lot of chaos–but for the right person, that’s exactly the thrill. If you thrive in the unknown, move fast, and know how to build pipeline, this is the role for you.

What you’ll be doing:
  • Sell enterprise AI solutions into NHS Trusts – position our cloudnative platform to reduce clinical admin time, improve patient throughput, and demonstrate clear ROI within NHS budget constraints.
  • Own the full NHS sales cycle – from initial stakeholder mapping through procurement frameworks to contract signature on £100k£500k ARR deals with NHS Trusts and ICS organizations
  • Navigate complex NHS procurement – master frameworks like GCloud, HSCN compliance, IG Toolkit requirements, and multistage tender processes while building consensus across clinical, IT, procurement, and executive teams
  • Build a £5M+ pipeline from scratch – combine accountbased strategies, clinical conferences, NHS networking events, and thought leadership to create sustainable demand generation
  • Master NHS stakeholder management – align Chief Digital Officers, Medical Directors, Finance Directors, CIOs, and procurement teams while understanding the unique dynamics of NHS decisionmaking
  • Become the voice of NHS customers – feed critical market intelligence back to product and engineering teams, informing our UK roadmap and future European NHS expansion

  • What you need to have:
  • Deep NHS knowledge – understanding of Trust structures, ICS frameworks, procurement processes, and the unique challenges facing UK healthcare delivery
  • NHS networkrolodex – existing relationships within NHS Trusts, ICS organizations, or healthcare technology ecosystem
  • Stakeholder management expertise – proven ability to navigate complex, multiparty decisions and build consensus across diverse groups
  • Communication excellence – can translate complex technical concepts into clear business value propositions for both clinical and executive audiences
  • Project management capabilities – experience managing longcycle initiatives with multiple stakeholders and dependencies

  • What we would love to see:
  • Technology comfort; understanding of digital health, AIML concepts, or healthcare IT systems (or willingness to learn rapidly)
  • A builder’s mindset,you thrive in uncharted territory and turn ambiguity into action;
  • Startup scar tissue; you’re comfortable iterating offers weekly as we chase productmarket fit in Portugal;
  • Clinical experience;we welcome clinicians, physicians, nurses, healthcare managers, or anyone with handson NHS experience who wants to transition into commercial roles
  • Track recording closing technology deals above £500k ARR under framework agreements.
  • SWORD Health, which includes SWORD Health, Inc. and Sword Health Professionals (consisting of Sword Health Care Providers, P.A., SWORD Health Care Providers of NJ, P.C., SWORD Health Care Physical Therapy Providers of CA, P.C.*) complies with applicable Federal and State civil rights laws and does not discriminate on the basis of Age, Ancestry, Color, Citizenship, Gender, Gender expression, Gender identity, Gender information, Marital status, Medical condition, National origin, Physical or mental disability, Pregnancy, Race, Religion, Caste, Sexual orientation, and Veteran status.
  • Required profile

    Experience

    Level of experience: Senior (5-10 years)
    Spoken language(s):
    English
    Check out the description to know which languages are mandatory.

    Other Skills

    • Communication
    • Relationship Building
    • Adaptability
    • Problem Solving

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