Marketing Manager, HCP Omnichannel Bone Health

Career Category

Job Description

Join Amgen’s Mission of Serving Patients

At Amgen, if you feel like you’re part of something bigger, it’s because you are. Our shared mission—to serve patients living with serious illnesses—drives all that we do.

Since 1980, we’ve helped pioneer the world of biotech in our fight against the world’s toughest diseases. With our focus on four therapeutic areas –Oncology, Inflammation, General Medicine, and Rare Disease– we reach millions of patients each year. As a member of the Amgen team, you’ll help make a lasting impact on the lives of patients as we research, manufacture, and deliver innovative medicines to help people live longer, fuller happier lives.

Our award-winning culture is collaborative, innovative, and science based. If you have a passion for challenges and the opportunities that lay within them, you’ll thrive as part of the Amgen team. Join us and transform the lives of patients while transforming your career. Join a collaborative, high-energy marketing team driving cutting-edge omnichannel experiences for some of the most recognized brands in bone health — EVENITY® and Prolia®. 

Marketing Manager HCP Omnichannel Bone Health

What you will do 

As an Omnichannel Marketing Manager, you’ll be at the forefront of Amgen’s HCP (Health Care Provider) digital evolution — helping us meet customers where they are, with what they need, when they need it.

• Shape CRM Journeys: Lead strategy and execution of HCP CRM campaigns via Salesforce Marketing Cloud — from concept through deployment and optimization. 
• Elevate Peer-to-Peer Engagements: Build omnichannel pre- and post-event experiences for our P2P strategy. Drive the execution of the Peer-to-Peer (P2P) omnichannel engagement strategy, including pre- and post-event communication journeys in partnership with P2P and Omnichannel leads 

• Empower the Field: Develop and optimize field enablement tools like rep-triggered emails and Connect-a-Rep. 

• Fuel Innovation: Collaborate with the Omnichannel Lead, MCM Lead, and agencies on modular content development to streamline asset reuse and accelerate execution 

• Analyze & Optimize: Partner with Customer Data & Analytics and Campaign Operations to define business requirements, measure campaign performance, and derive optimization insights 

• Orchestrate Execution: Support Symphony omnichannel campaign operations, including project tracking, trafficking, and execution coordination 

• Prolia hcp website owner: Manage updates to ProliaHCP.com, ensuring it reflects current strategy and meets provider needs. 

• Ensure Compliance: Lead MAC/MLR review of digital assets, balancing agility with rigor. 

• HCP budget management: Act as the HCP budget consolidator, maintaining a budget visualization tool to track expenditures and support strategic financial planning across all HCP marketing activities 

What we expect of you

We’re searching for a strategic doer — someone who’s just as comfortable brainstorming future-state journeys as they are launching and monitoring today's campaigns.

Basic Qualifications:

• Doctorate degree

Or

• Master’s degree and 2 years of Marketing and/or business experience in a role aligned with a Marketing/Sales commercial organization

Or

• Bachelor’s Degree and 4 years of Marketing and/or business experience in a role aligned with a Marketing/Sales commercial organization

Or

• Associate’s Degree and 8 years of Marketing and/or business experience in a role aligned with a Marketing/Sales commercial organization

Or

• High school diploma / GED and 10 years of Marketing and/or business experience in a role aligned with a Marketing/Sales commercial organization

Preferred Qualifications:

• Hands-on experience with CRM platforms (especially Salesforce Marketing Cloud), email, and HCP-facing digital tools
• Expertise in digital marketing execution in highly regulated industries
• Ability to distill data into actionable insights and clearly communicate them to stakeholders
• Strong project management and organizational skills with an eye for detail
• Experience with MAC/MLR review processes and budget tracking/visualization tools
• Strong interpersonal skills; ability to influence and collaborate across functions and levels
• Self-motivated with a growth mindset — you thrive in dynamic environments and embrace change

What you can expect from us

As we work to develop treatments that take care of others, we also work to care for your professional and personal growth and well-being. From our competitive benefits to our collaborative culture, we’ll support your journey every step of the way.

The expected annual salary range for this role in the U.S. (excluding Puerto Rico) is posted. Actual salary will vary based on several factors including but not limited to, relevant skills, experience, and qualifications.

In addition to the base salary, Amgen offers a Total Rewards Plan, based on eligibility, comprising of health and welfare plans for staff and eligible dependents, financial plans with opportunities to save towards retirement or other goals, work/life balance, and career development opportunities that may include:

• A comprehensive employee benefits package, including a Retirement and Savings Plan with generous company contributions, group medical, dental and vision coverage, life and disability insurance, and flexible spending accounts
• A discretionary annual bonus program, or for field sales representatives, a sales-based incentive plan
• Stock-based long-term incentives
• Award-winning time-off plans
• Flexible work models, including remote and hybrid work arrangements, where possible

Apply now

for a career that defies imagination

Objects in your future are closer than they appear. Join us.

careers.amgen.com

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Application deadline

Amgen does not have an application deadline for this position; we will continue accepting applications until we receive a sufficient number or select a candidate for the position.

As an organization dedicated to improving the quality of life for people around the world, Amgen fosters an inclusive environment of diverse, ethical, committed and highly accomplished people who respect each other and live the Amgen values to continue advancing science to serve patients. Together, we compete in the fight against serious disease.

Amgen is an Equal Opportunity employer and will consider all qualified applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability status, or any other basis protected by applicable law.

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.

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