Director, Demand Generation & Account-based Marketing

*Open to applicants located in Toronto, Ontario, Canada

*Full-time with benefits

*Up to 20% travel

What you will do

You will lead the strategy and execution of targeted marketing efforts that drive high-quality pipeline and accelerate revenue growth. You’ll partner closely with sales, revenue operations, and the broader marketing team to develop and execute integrated campaigns tailored to key accounts and buyer personas. Your role will blend strategic planning, campaign creation and orchestration, and performance optimization, with a strong focus on personalization, data, and alignment across the customer journey.

Responsibilities

• Participate with senior leadership to establish strategic plans and objectives. 
• Effectively cascade functional strategy and contribute to development of departmental processes. 
• Own the ABM strategy and execution across the funnel—identifying target accounts, aligning on ICPs, and crafting personalized multi-channel campaigns that engage and convert.
• Oversee the development of segmentation and targeted audiences in data-driven marketing campaigns. 
• Collaborate internally to author, test, send, and track multi-channel marketing campaigns.
• Lead sales development team, responsible for developing and executing demand generation campaigns. 
• Oversee analyzing customer behavior and marketing campaign effectiveness.
• Distill data for improvements to lead generation programs.
• Oversee a marketing dashboard of key performance indicators. 
• Design and execute marketing automation efforts. 
• Perform additional related duties as required. 

Who you are

You are innovative, driven, and enthusiastic. This position requires a blend of creativity with marketing automation expertise and data-driven decision-making, and the ability to perform a thorough research of target groups and marketing trends will be crucial in optimizing our marketing efforts.

• Bachelor’s degree in related field or equivalent work experience. 
• At least 10  years of related experience. 
• Experience in demand generation.
• Proficiency in marketing automation and client relationship management software.
• Strong analytical skills and experience in data-driven decision-making.
• Excellent communication and collaboration skills.
• Strong problem-solving and decision-making skills.
• Familiarity with data analysis and visualization tools.

Who we are

At Clearspeed, we are driven by corporate DNA committed to the service of others and a passion for our AI-enabled technology that is redefining risk assessment. Our fast-growing team spans operations across the US, Canada, and EMEA. Together our team of brilliant minds, diverse in expertise and experience, collaborate and contribute to a shared vision of enabling trust, faster.

Our company is committed to providing equal employment opportunities to all individuals. We value diversity and inclusion in our workplace, and we welcome and encourage individuals of all backgrounds to apply and join us on our journey to build trust faster.

Why join us?

*Impactful work

*Collaborative environment

*Work-life balance

*Remote/hybrid work flexibility 

Our benefits (may vary based on geographical location)

*Competitive compensation: salary + performance-based bonuses

*Stock options

*Unlimited paid time off

*Health and wellness coverage 

Join us at Clearspeed and be a part of our success story. Together, we can make a difference!

Salary

Salary range is based on national benchmark data of comparable roles, skills and experience level. Exact compensation will be based on individual skills and experience, and location which will be assessed during the interview process.