Field Marketing Executive - NC

Become a part of our caring community and help us put health first
 

The Field Marketing Executive plays a crucial role in driving lead generation and supporting the local sales team through grassroots marketing, community outreach, and event execution. The Field Marketing Executive works directly in the field to identify opportunities, build relationships, and activate strategies that contribute to sales growth, branding, and increased community presence. Ultimately, the Field Marketing Executive contributes to market growth objectives.

The Career Marketing Executive works with agents and their leaders to create plans that drive new enrollments, increase retention of existing members, and build meaningful relationships with community organizations and influencers. Begins to influence department’s strategy. Makes decisions on moderately complex to complex issues regarding technical approach for project components, and work is performed without direction. Exercises considerable latitude in determining objectives and approaches to assignments.
 

Key Responsibilities:

• Liaison Role: Act as a liaison between markets, sales, and community partners to ensure seamless coordination and execution.
• Team Culture: Foster a collaborative, mission-driven team culture focused on growth, impact, and accountability.
• Outreach Strategies: Develop and implement local outreach strategies, including events and partnerships, to generate quality leads.
• Lead Cultivation: Identify and cultivate high-potential lead sources, including T65 opportunities.
• Performance Monitoring: Track and measure grassroots marketing, community outreach, and event success.
• Community Engagement: Build and maintain strong relationships with community organizations, local businesses, and other stakeholders.
• Event Execution: Plan and execute community events to enhance brand visibility and generate leads.
• Reporting: Prepare and present regular reports on outreach activities, performance, and outcomes.

Use your skills to make an impact
 

Qualifications:

• A bachelor’s degree in marketing, business, communication, or a related field or equivalent experience

• Proven experience in community outreach, grassroots marketing, or related roles.

• Strong communication and interpersonal skills.

• Ability to work independently and as part of a team.

• Excellent organizational and time management abilities.

• Must reside in the Charlotte or the Raleigh/Durham, NC area.

• Must be willing to travel within the community, as this is a field-based role.

Preferred Qualifications:

• Master’s Degree

• Knowledge of the Medicare Advantage market, products, regulations, and compliance standards

Additional Information

Humana Perks:      

Full time associates enjoy:   

• Medical, Dental, Vision and a variety of other supplemental insurances   

• Paid time off (PTO) & Paid Holidays 

• 401(k) retirement savings plan

• Tuition reimbursement and/or scholarships for qualifying dependent children

• And much more!  

Social Security Task:

Alert: Humana values personal identity protection.  Please be aware that applicants being considered for an interview will be asked to provide a social security number, if it is not already on file.  When required, an email will be sent from Humana@myworkday.com with instructions to add the information into the application at Humana’s secure website.  

Virtual Pre-Screen:

As part of our hiring process for this opportunity, we will be using exciting virtual pre-screen technology called HireVue to enhance our hiring and decision-making ability. HireVue allows us to quickly connect and gain valuable information for you pertaining to your relevant skills and experience at a time that is best for your schedule. If you are selected for a virtual pre-screen, you will receive an email and text correspondence inviting you to participate in a HireVue interview.  In this virtual pre-screen, you will receive a set of questions to answer. You should anticipate this virtual pre-screen to take about 10-15 minutes.

Travel: While this is a remote position, occasional travel to Humana's offices for training or meetings may be required.

Scheduled Weekly Hours

40

Pay Range

The compensation range below reflects a good faith estimate of starting base pay for full time (40 hours per week) employment at the time of posting. The pay range may be higher or lower based on geographic location and individual pay will vary based on demonstrated job related skills, knowledge, experience, education, certifications, etc.

 

$64,100 - $86,600 per year

 

This job is eligible for a commission incentive plan. This incentive opportunity is based upon company and/or individual performance.

Description of Benefits

Humana, Inc. and its affiliated subsidiaries (collectively, “Humana”) offers competitive benefits that support whole-person well-being. Associate benefits are designed to encourage personal wellness and smart healthcare decisions for you and your family while also knowing your life extends outside of work. Among our benefits, Humana provides medical, dental and vision benefits, 401(k) retirement savings plan, time off (including paid time off, company and personal holidays, volunteer time off, paid parental and caregiver leave), short-term and long-term disability, life insurance and many other opportunities.

About us
 

Humana Inc. (NYSE: HUM) is committed to putting health first – for our teammates, our customers and our company. Through our Humana insurance services and CenterWell healthcare services, we make it easier for the millions of people we serve to achieve their best health – delivering the care and service they need, when they need it. These efforts are leading to a better quality of life for people with Medicare, Medicaid, families, individuals, military service personnel, and communities at large.

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Equal Opportunity Employer

It is the policy of Humana not to discriminate against any employee or applicant for employment because of race, color, religion, sex, sexual orientation, gender identity, national origin, age, marital status, genetic information, disability or protected veteran status. It is also the policy of Humana to take affirmative action, in compliance with Section 503 of the Rehabilitation Act and VEVRAA, to employ and to advance in employment individuals with disability or protected veteran status, and to base all employment decisions only on valid job requirements. This policy shall apply to all employment actions, including but not limited to recruitment, hiring, upgrading, promotion, transfer, demotion, layoff, recall, termination, rates of pay or other forms of compensation and selection for training, including apprenticeship, at all levels of employment.