Offer summary

Qualifications:

Proven experience in local and technical SEO with hands-on implementation and strategic planning., Strong analytical skills and familiarity with SEO tools like Google Analytics, Search Console, SEMrush, and Ahrefs., Knowledge of optimizing local business profiles on platforms like Google My Business, Yelp, and Apple Maps., Educational background in marketing, digital marketing, or related fields is preferred..

Key responsibilities:

Manage and optimize local business listings and citations.

Develop and execute local SEO strategies to improve visibility and rankings.

Conduct technical SEO audits and implement necessary improvements.

Collaborate with content, product, and marketing teams to ensure SEO best practices.

Job description

About Penbrothers

Penbrothers is an HR & remote talent management partner and one of the fastestgrowing companies in the Philippines. We provide talented Filipinos with global opportunities in highgrowth startups and dynamic companies, from the comfort of their own homes.

About the Role

We are seeking a Local & Technical SEO Manager with deep experience in both handson implementation and strategic planning. This role will own our local SEO growth across a multilocation veterinary care network while also overseeing the technical foundation that drives organic visibility. The ideal candidate is highly analytical, stays ahead of search engine trends, and knows how to turn SEO into a scalable client acquisition engine.

Optimize and manage local business profiles and listings including Google My Business, Yelp, Apple Maps, and other relevant citation sources.
Own and execute our client’s local SEO strategy, including structured location pages, local keyword targeting, reviews integration, and map pack visibility.
Develop and implement advanced technical SEO strategies to improve site visibility and rankings across all major search engines.
Conduct comprehensive technical audits to identify areas of improvement and implement solutions promptly.
Collaborate closely with content, productdevelopment, and marketing teams to ensure SEO best practices are consistently integrated.
Optimize website architecture, internal linking, and metadata to enhance site performance and crawlability.
Monitor, analyze, and report on SEO performance metrics using analytics tools like Google Analytics, Google Search Console, SEMrush, Ahrefs, BrightLocal Screaming Frog, etc.
Develop and present SEO strategy, performance insights, and reporting to marketing and leadership teams.
Stay abreast of algorithm changes, industry trends, and new SEO technologies, integrating this knowledge into strategic initiatives.
Resolve complex technical SEO issues such as indexing, canonicalization, site speed optimization, schema markup, and mobile usability.
Leverage AIdriven tools and technologies to enhance keyword research, content optimization, and technical audits.
Implement strategies for Answer Engine Optimization (AEO) to ensure content visibility on evolving search platforms.
Conduct outreach to secure article features, backlinks, and partnership opportunities that enhance the sites authority and visibility.