Offer summary

Qualifications:

Over 5 years of brand or PR experience, including at least 3 years in AI or tech sectors., Proven track record in developing and executing effective brand strategies., Experience managing public relations campaigns and cultivating media relationships., Strong writing, editing, and storytelling skills with a portfolio of published work..

Key responsibilities:

Develop and execute brand strategies to establish Plaud as a trusted AI brand.

Create and oversee high-quality branded content across multiple channels.

Build and manage relationships with media outlets, influencers, and industry leaders.

Lead PR initiatives to generate media coverage and foster brand advocacy.

Job description

Role Overview:
As the US PR Director at Plaud, youll shape and elevate our brand identity in the professional consumer and business space while maintaining the productfirst ethos. Youll develop and execute campaigns that build credibility, awareness, and affinity among target audiences through compelling storytelling, creative content, and strategic partnerships.

Key Responsibilities:

Develop and implement brand strategies that establish Plaud as a trusted AI for work brand in the future of work and productivity fields
Create and oversee the production of highquality branded content across channels: PRmedia, social media, blog, podcasts, website, and events
Build and manage relationships with media outlets, industry influencers, and thought leaders
Lead PR initiatives that generate earned media and paid media coverage in tier1 publications to foster brand advocacy
Develop and implement social media strategies that amplify our brand voice and values
Collaborate with the design team to ensure visual consistency and impact across all brand touchpoints
Measure and report on brand awareness, sentiment, and engagement metrics