Retail Territory Sales Manager (TX&OK)

As a Retail Territory Sales Manager for Trex Composite Fencing category, you will play a critical role in driving sales and supporting store execution at Home Depot and Lowe’s locations across Texas and Oklahoma. Your focus will be on building meaningful relationships at all levels of the retail channel, increasing product visibility, training associates, and engaging contractors to help expand brand awareness and sell-through.
 

This is a high-impact, field-based role ideal for a self-starter who is passionate about representing premium products in the home improvement industry.

Primary Responsibilities

• Build relationships with retail decision-makers including District Managers, Store Managers, and Pro Sales Reps.
• Support the sell-through of Trex Fencing products by conducting product knowledge training and assisting with special order processes.
• Engage Pro Desks and contractor customers to generate interest and sign-ups in contractor programs and loyalty initiatives.
• Drive awareness and sales of Trex Fencing through in-store merchandising, hands-on demos, and promotional events.
• Maintain and update special order displays and merchandising kits to ensure brand consistency across locations.
• Partner with branch reps and internal sales teams to ensure alignment on sales strategy and execution.
• Support field resolution of service-related issues, including warranty evaluations and product troubleshooting.
• Deliver insights from the field to improve training, marketing support, and product positioning.
• Contribute to the annual territory plan and meet or exceed sales targets and KPIs.
• Travel regularly (up to 60%) throughout Texas and Oklahoma.

• Bachelor’s degree or equivalent work experience, preferably in Business, Marketing, or related field.
• 1–3 years of outside sales or retail territory experience. Background in home improvement or building materials strongly preferred.
• Experience working directly with Home Depot and/or Lowe’s is a significant advantage.
• Excellent communication and relationship-building skills at both store and management levels.
• Self-motivated, organized, and comfortable managing a multi-state territory independently.
• Strong presentation skills and the ability to deliver compelling product demonstrations.
• Proficiency in Microsoft Office (Excel, Word, PowerPoint, Outlook); CRM experience a plus.
• Willingness and ability to travel overnight as needed.

Success milestones

Within 90 Days:

• Identify and visit your top 20 stores and 20 high-potential locations
• Complete full Trex product training and onboarding
• Shadow 3 current Sales Reps and 1 Area Sales Manager

Within 6 Months:

• Enroll 4 contractors in the Trex Pro program
• Visit all distribution partners in the territory and complete 3 rep ride-alongs
• Visit stores in all key markets across Texas and Oklahoma

Within 1 Year:

• Exceed sales targets for special order and stocked products
• Add at least one new stocking retailer
• Hit or exceed growth objectives for Trex Fencing in both core and expansion markets

Why Joins Us?

At Fencing Supply Group we’re redefining outdoor living—and we’re looking for passionate professionals to help us do it. This role offers the opportunity to represent an iconic brand in a growing product category with massive potential. If you’re energized by autonomy, strong partnerships, and the power of great products, we want to hear from you.

We’ve got you covered. Fencing Supply Group employees give a lot, and we offer benefits that fit their needs. We provide industry-leading coverage and benefits to our people and their qualified family members, including:

• Medical, Dental, and Vision coverage for Employees, Spouses, Dependents &/or entire Family
• Company Paid Life Insurance and Short/Long-Term Disability Insurance
• Convenient 24/7 Doctor Visits through Live Health Online
• Legal Assistance via Legal Shield
• Employee Assistance Program
• Identify Theft Protection
• Access Perks – Discounts on products and services with companies nationwide.
• 401k Retirement Program with strong company match
• In addition to the benefits program, Binford Supply also provides employees a competitive wage, career advancement, and training opportunities.