Vertical Marketing Accounting & Consulting

We are seeking a talented marketing professional to join the Marketing team to help lead the next phase of growth for Intapp in leading our charge to success across our Accounting & Consulting vertical. This role will play a critical role in developing and executing marketing strategies tailored to Intapp’s key verticals. This role requires a deep understanding of industry trends, customer pain points, and the competitive landscapes. The ideal candidate will be a strategic thinker and a handson practitioner with a proven track record in B2B marketing, and significant experience working in the accounting or consulting sector.

What you will do:

1. Programmatically build Intapp’s industry strategy:

• Execute a marketing program that amplifies Intapp’s experts on topical industry conversations to help elevate our experts as thought leaders in their industries.

  In collaboration with Intapp leaders and marketing leaders, develop and nurture relationships with key industry influencers, partners, and clients to create a customer advocacyinfluencer program.

  Working closely with the marketing events team, identify and participate in key industry events, conferences, and webinars to promote Intapp and our solutions

  Stay abreast on industry trends, opportunities, and challenges that allow Intapp to highlight our industry experts and share our point of view with our key audiences.

  Working closely with the PR and Communications team, identify opportunities to amplify our story through earned media.

  2. Industry Events, Content Creation & Program Engagement:

  • Working in collaboration with the marketing events team, support event messaging, planning and execution for industryspecific events, both in person and virtual programming.

    Collaborate with the creative team to create compelling and industryspecific marketing materials, including whitepapers, case studies, webinars, and blog posts.

    Working with the growth marketing team, ensure the content created is activated through ongoing marketing programs. Measure success and identify areas for continued improvement.

    3. Market Analysis & Reporting:

    • Monitor industry trends, competitive activities, and market conditions to inform marketing strategies.

      Prepare and present regular reports on marketing performance, industry insights, and program ROI to marketing leaders.

      Utilize datadriven approaches to refine and optimize marketing tactics.

      Key outcomes:

      • Intapp is viewed as a trendsetter on critical topics across the markets we serve.

        Intapp experts regularly serve as key speakers on important industry topics.

        What you will need:

        • Bachelor’s degree in Marketing, Business, Communications, or a related field.

          9+ years of experience in marketing in either the Accounting or Consulting sectors, deeper knowledge of the market dynamics and relationships a big plus

          Proven experience in planning and executing successful marketing programs and events.

          Strong analytical skills and experience with datadriven decisionmaking.

          Excellent written and verbal communication skills, with the ability to craft compelling narratives.

          Demonstrated ability to manage multiple projects and meet deadlines in a fastpaced environment.

          Proficiency in budget management, event management and marketing automation tools as well as managing to a return on investment, with a focus on pipeline and performance management.

          Creative thinker with a passion for staying current on industry trends and best practices.

          What you will gain:

          At Intapp, you’ll get the opportunity to bring your talents and intellectual curiosity to create better outcomes for our people and our clients. You’ll be part of a growing public company, with a modern work environment that’s connected yet flexible and where your professional growth and wellbeing are top priorities. We’ll collaborate and grow together, supporting each other in a positive, open atmosphere that fosters creativity, innovation, and teamwork.

          Here, you will have the opportunity to:

          • Expand Your Skills: Unlock your potential with professional development opportunities supported by a community of experienced professionals. We offer reimbursement for training and continuing education to help you stay ahead in your career.

            Enjoy Where You Work: Thrive in our modern, open offices designed to inspire creativity and collaboration. Our complimentary lunches and fully stocked kitchens ensure you have everything you need to stay energized throughout the day.

            Support What Matters Most: Our comprehensive wellness and flexible time off programs and our benefits are designed to care for you and your family. Our familyformation benefits and support during your familybuilding journey ensure you have the resources you need when it matters most. We believe in giving back and supporting our communities with paid volunteer time off and a donation matching program for the causes you care about.

            Join us and be a part of a collaborative and welcoming culture where your contributions are valued, and your professional growth is a priority. Together, we are building a company of longterm value that we can all be proud of.

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            Intapp provides equal employment opportunities to all qualified applicants and will make hiring decisions without regard to race, color, sex, sexual orientation, gender identity or expression, religion, national origin or ancestry, age, disability, marital status, pregnancy, protected veteran status, protected genetic information, political affiliation, or any other characteristic protected by federal, state or local laws.

            Please note: Intapp will not hire through text message, social media, or email alone. We will never extend a job offer unless you have been contacted directly by an Intapp recruiter and have participated in the interview process which will generally consist of 3 or more virtual or in person meetings. Please note that Intapp only uses company email addresses, which contain “@intapp.com” or “@dealcloud.com” to communicate with candidates via email. Intapp will never ask for financial information of any kind or for any payment during the job application process. We post all legitimate job openings on the Intapp Career Site at https:www.intapp.comworkingatintapp. If you believe you were a victim of such a scam, you may contact your local authorities. Intapp is not responsible for any claims, losses, damages, or expenses resulting from scammers.