AVP, Direct Response

As the leading global type 1 diabetes (T1D) research and advocacy organization, Breakthrough T1D helps make everyday life with T1D better while driving toward cures. We invest in the most promising research to turn ideas into lifechanging therapies and devices. We work with government, regulatory officials, and insurance companies to address issues that impact the T1D community breaking through barriers that limit access to care worldwide. We provide resources and guidance that makes it easier to live and thrive with T1D. This is more than a moment were empowering a movement for the T1D community. Share your support and help educate and empower individuals facing type 1 diabetes.

Our mission is to improve lives today and tomorrow by accelerating life changing breakthroughs to treat, prevent and ultimately, cure T1D and its complications. Always, we are guided by a single purpose: As we drive towards curing type 1 diabetes, we help make everyday life better for the people who face it.

The Associate Vice President (AVP), Direct Response is responsible for providing the strategic vision and leadership for Breakthrough T1D’s Direct Response program. The AVP leads the effort to build the necessary infrastructure and develop the integrated plans, strategies, and processes for these initiatives. Through consultation and collaboration with staff leadership, volunteer partners and selected vendors, this position provides direction and the successful implementation and execution of initiatives to drive revenue from these critical channels.

Working closely with the Senior Vice President, Philanthropic Engagement (SVP, PE) this position will plan as well as evaluate foundational infrastructure for success to ensure that all program areas achieve organizational goals and objectives.

Key Responsibilities

• Fundraising
  • Design, implement and manage robust nationwide, multichannel direct response program.
  • Work closely with the SVP, PE to set goals, KPIs and budget to maximize Breakthrough T1D’s nationwide, multichannel direct response program.
  • In collaboration with vendor partners, build annual goals and strategies to meet nationwide direct response program metrics that will bring new donors to our file, retain a high percentage of active donors, lead to sustained file growth while also building strategies to upgrade donor segments, improve average gifts and grow overall direct response net revenue.
  • In collaboration with SVP, PE and vendor partners, develops annual direct response program revenue and expense budgets.
  • Utilizes industry best practices, acquisition list strategy, donorlevel data, campaign and testing data, audience segmentation insights and prospect modeling to recommend and make strong decisions for the implementation of the direct response program strategy.
  • Provides leadership to and manages performance of vendors who support the direct response program to include acquisition list management, direct response production schedule and operations, campaign and program analytics, revenue capture and reporting, and program KPI analytics in all channels.
  • Provide strategic leadership across multiple direct response channels to implement effective storytelling strategy and messaging, appeals, and data analysis in close coordination with marketing & communications and selected vendors.
  • Build a strategy that leverages donorlevel data, campaign and testing data, prospect modeling and industry insights to maximize donor acquisition, retention and revenue from direct response
  • Provides Direct Response Program revenue forecasts, growth strategies, key performance indicators and other program analysis as assigned.
  • Direct strategies to test and implement strong list utilization, creative strategy and testing strategies, and digital conversion strategies to efficiently grow the donor base and revenue
  • Provide direction on a multichannel acquisition and renewal communications calendar that grows the Foundation’s donor file in both quantity and value of donors.
  • Utilize data analytics and predictive modeling techniques to increase the organization’s donor base and net revenue, and work toward greater vertical integration with the donor pipeline.
  • Leverage opportunities to provide stewardship and upgrade strategies needed to build a robust pipeline of mid, planned and major gift prospects.
  • Maintain expertise in legislation and regulations affecting charitable giving.
  • Embrace and live out professionalism and fundraising best practices.
    
  • • Cultural Leadership
      • Develop and maintain strong collaborative working relationships with other members of the Development and Marketing teams and develop strategies to integrate direct response into the culture of philanthropy.
      • Collaborate with operations staff as needed to ensure compliance with all state and federal regulations that impact direct mail, digital fundraising, SMS and other channel compliance.
      • Serves on various Development, Marketing Communications, Technology, and Finance work groups as assigned.
      • Provide training, mentoring and professional development to team members.
      • Contribute to the nationwide development team and serve on the Global Development Senior Leaders Team.

      • • • Administration & Management
            • Ensures all direct response strategies are compliant with federal, state, local and other registration, privacy, and other compliance regulations.
            • Establishes and maintains departmental and organization wide policies and procedures.
            • Partners with the SVP, PE to conduct regular RFPs for vendors who provide core services for the direct response program.
            • Manage the department budget and meet the projected financial goals of the department.

            • • Requirements

                • 10+ years of nonprofit direct response program leadership
                • • 5 years preferred in a leadership managementsupervisory capacity.
                  • Bachelor’s degree or equivalent combination of education and experience
                  • Expertise in direct response mail, digital, SMS and other channels.
                  • Proven ability to with proven ability to grow a direct response program’s donor file and revenue while maintaining appropriate and industry bestpractice KPIs
                  • Possess deep knowledge of direct response (DR) and digital giving revenue channels
                  • Excellent project management and problemsolving skills with the ability to manage multiple, simultaneous projects involving crossfunctional teams with persistent attention to detail while maintaining a global view of the situation.
                  • Thorough understanding of and experience in building a donor base that builds pipelines for mid, planned and major gifts.
                  • Strong analytical skills to drive strategic development of department.
                  • Successful management of multidisciplinary teams for development projects.
                  • Strong data and analytics skills.
                  • Strong presentation delivery, conveying ideas, and instructing effectively.
                  • Strong writing, research and problemsolving skills.
                  • Proven track record of experience supervising, coaching and developing staff.
                  • Ability to work and make judgments independently and take initiative.
                  • Proficiency with technology to support the development process and ideal user experience, specifically related to CRM platforms and business tools
                  • Direct experience in managing large fundraising campaigns, including campaign development, service and support activities.
                  • Ability to analyze and integrate information from relevant sources and respond to changing circumstances and priorities.
                  • Proven track record of collaborative leadership, successful management, coaching and development of staff.
                  • Desire to work in a teambased environment; ability to work with others to achieve goals.
                  • Excellent written, verbal, presentationcommunication and interpersonal skills.
                  • Ability to understand and work within a complex organizational structure.
                  • Ability to creatively find solutions to problems and analyze feedback to create best practices by partnering with key stakeholders.
                  • Outstanding influencing skills to generate buyin and create winwin situations
                  • Highly efficient in time management and ability to meet deadlines under pressure.
                  • Estimated 50% travel is required. The work setting is in homebased office.

                  • Target Salary $140k $165k

                    Essential Functions:

                    The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this position. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

                    While performing the duties of this position, the employee is regularly required to talk or hear. The employee frequently is required to use hands or fingers, handle or feel objects, tools or controls. The employee is occasionally required to stand, walk, sit, reach with hands and arms, climb or balance, and stoop, kneel, crouch or crawl.

                    The employee must occasionally lift andor move up to 25 pounds, and infrequently up to 50 pounds. Specific vision abilities required by this position include close vision, distance vision, color vision, peripheral vision, and the ability to adjust focus.

                    The noise level in the work environment is usually moderate.

                    Additional information:

                    Requests for medical, religious, and other exemptions will be considered on an individual basis. Breakthrough T1D will comply with all federal, state, and local laws.

                    Breakthrough T1D supports a diverse and inclusive workforce.
                    Breakthrough T1D is an Equal Opportunity Employer.
                    All your information will be kept confidential according to EEO guidelines.