Senior Account Executive

Petal is a leading Canadian healthcare orchestration and billing company that revolutionizes healthcare systems to make them agile, efficient, and resilient by enabling the forecasting and shaping of world-class healthcare through Healthcare BI, advanced analytics, and informed insights. 

 
Our commitment to fostering an exceptional workplace culture has earned us notable recognitions, including being listed as a Great Place to Work in both the technology and healthcare sectors. Join us in our mission to empower healthcare innovators and improve healthcare differently. 

What you can expect when joining the team 

Based remotely in Ontario, preferably in the Greater Toronto Area (GTA), the Senior Account Executive will lead market expansion and client development for Petal’s portfolio of SaaS solutions across the province.

Your responsibilities will include driving revenue, adoption, and market penetration for enterprise accounts in the healthcare sector. Experience in enterprise B2B sales, mastering longer sales cycles, customer relations at different levels, and having a rich network of contacts, excellent relationship building, negotiation, and technical skills will enable you to be successful in this role. 

Your daily life 

During the day, you will be led to: 

• Build pipeline, drive revenue, adoption, and market penetration for enterprise accounts in the healthcare sector in your assigned territory; 

• Leverage your existing database of contacts to prospect high-potential opportunities and build relationships with key hospital players to jumpstart pipeline development; 

• Develop and execute on account-based strategies from scratch to drive pipeline creation and establish a strong client base; 

• Travel within an assigned territory to conduct face-to-face meetings, demos, and discovery sessions with potential customers; 

• Help customers achieve their goals by understanding the foundation of their needs and successfully articulating compelling value proposition and ROI; 

• Identify, address, and overcome potential buying obstacles unique to the healthcare sector in the different Canadian Atlantic regions; 

• Clearly articulate and demonstrate our value proposition, positioning Petal as the clear number one choice for prospects; 

• Communicate and collaborate cross-functionally with sales engineering for solutions modelling, as well as with inside sales, customer success and marketing teams to uncover new opportunities and drive success; 

• Grow your network and Petal’s brand awareness by attending conferences, workshops and industry events; 

• Maintain detailed and up-to-date records of daily activities in Salesforce CRM to track progress.