Lead Generation Specialist (Apollo IO + Cold Outreach)

Work set-up: 
Full Remote
Contract: 
Experience: 
Entry-level / graduate
Work from: 

Offer summary

Qualifications:

Experience in lead generation, outbound sales, or cold outreach., Hands-on experience with Apollo.io or similar platforms., Strong cold email writing skills with persuasive and personalized messaging., Understanding of B2B buyer psychology and outreach tactics..

Key responsibilities:

  • Build targeted B2B lead lists using Apollo.io or similar tools.
  • Manage cold email outreach campaigns to increase engagement.
  • Optimize multi-step email sequences to improve conversions.
  • Analyze campaign metrics and collaborate with teams to enhance outreach strategies.

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BruntWork Human Resources, Staffing & Recruiting SME https://www.bruntworkcareers.co/
501 - 1000 Employees
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Job description

This is a remote position.

Schedule:

Monday to Friday as per follows:

  • 5–10 hours of meetings per week scheduled in alignment with Los Angeles (PSTPDT) time zone, ideally clustered into 2–3 days for efficiency.
  • 30–35 hours of flexibleasynchronous work, which can be completed during the agent’s preferred hours — typically in the morning or afternoon Philippine Time (PHT).
    • Client Timezone: Pacific Time (California)

      Key Responsibilities:
      • Use Apollo.io (or similar tools) to build targeted B2B lead lists based on specific ICPs and buyer personas

      • Write and manage cold email outreach campaigns that drive opens, clicks, and replies

      • Set up and optimize multistep email sequences to increase engagement and conversions

      • Analyze campaign metrics (open, click, reply, bounce rates) and iterate for continuous improvement

      • Collaborate with sales or agency teams to align messaging and ensure lead quality

      • Segment leads and tailor messaging based on industry, role, and intent

      • Track outreach activity and maintain detailed records in CRM or lead management platforms



        • Requirements

          • Previous experience in lead generation, outbound sales, or cold outreach

          • Handson experience with Apollo.io or similar platforms (e.g., Instantly, Lemlist, Hunter, Snov.io)

          • Strong cold email writing skills — persuasive, human, and customized

          • Understanding of B2B buyer psychology and outreach personalization tactics

          • Familiarity with outreach performance metrics and AB testing strategies

          • Detailoriented and organized, with excellent written communication skills

          • Comfortable working independently and managing outreach volume KPIs

            • Preferred (Bonus) Qualifications:
              • Experience in digital marketing, SaaS, or agency environments

              • Familiarity with LinkedIn Sales Navigator or similar prospecting tools

              • Basic knowledge of CRM platforms (e.g., HubSpot, Pipedrive, Salesforce)

              • Experience supporting sales teams with appointmentsetting or qualification efforts


                • Independent Contractor Perks
                  • HMO Coverage for eligible locations
                  • Permanent work from home
                  • Immediate hiring
                  • Steady freelance job
                    • ZR_25613_JOB


Required profile

Experience

Level of experience: Entry-level / graduate
Industry :
Human Resources, Staffing & Recruiting
Spoken language(s):
English
Check out the description to know which languages are mandatory.

Other Skills

  • Detail Oriented

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