Senior Growth Consultant ASO (mfd)

WHAT TO EXPECT:

Were seeking a seasoned Growth Consultant to assume a pivotal position within Phiture, reporting directly to the Growth Lead and working closely with our key clients. As a key figure in our multidisciplinary marketing team, your responsibilities extend beyond client management. As a key figure in our multidisciplinary marketing team, you’ll lead client projects, mentor team members, and deliver strategies rooted in user behavior, experimentation, and impactful growth solutions.

WHAT YOULL DO:

• Organize and ensure smooth operations within the pod daily
• Lead ASO and CROdriven strategies for global clients, ensuring scalable impact across markets and languages.
• Support key ASO clients globally by providing guidance on strategic planning and roadmaps across multiple markets and languages.
• Apply experimentation methodologies to optimize app campaigns performance, combining ASO expertise with CRO principles to drive conversion improvements.
• Lead keyword optimization (KWO) projects to improve app discoverability across global markets, tailoring strategies to multiple languages and audiences.
• Apply creative testing methodologies to optimize app store assets, helping clients stand out in competitive app marketplaces.
• Guide Growth Managers to build robust analytical and strategic skills, encouraging curiosity and datadriven decisionmaking.
• Develop and refine client strategies using a deep understanding of user behavior, app store dynamics, and growth experimentation.
• Grow Phiture’s influence on the mobile marketing industry (especially in ASO).
• Ensure consistent delivery of highquality services and solutions.
• Stay updated with industry trends and best practices, incorporating them into pod strategies.
• Collaborate with the ASO Growth Lead to:
• • Collaborate with the ASO Growth Lead to continuously improve work processes, share knowledge, and integrate crossfunctional insights from performance marketing and CRO.
  • Champion industry best practices in ASO and mobile growth while staying ahead of trends and innovation.

  • WHAT YOU BRING TO US:

    • 3+ years of experience in ASO or related fields (e.g., CRO, performance marketing, experimentdriven mobile growth)
    • Solid knowledge of ASO & mobile marketing, especially performance marketing
    • A strategic mindset with demonstrated expertise in experimentation, hypothesis testing, and user behavior analysis.
    • Strong research skills and critical thinking with a datadriven mindset.
    • Curiosity and adaptability, with a willingness to learn the technical aspects of ASO if not already familiar.
    • Excellent client management skills in an agency setting.
    • Excellent English skills (spoken and written)

    • Nice to have:

      • Apple search ads experience or any CAC:LTV based performance marketing
      • Familiarity with complementary growth disciplines such as lifecycle marketing or funnel optimization
      • Familiarity with AB testing tools or experimentation platforms (Optimizely, Google Optimize, Hotjar, VWO)

      • WHAT WE OFFER YOU:

        • Flexible Remote Work — Unlimited remote work within your home country (EMEA), plus up to 90 days per year internationally.
        • Generous Vacation Allowance — Enjoy up to 30 days of paid vacation annually, plus extra days for special occasions (countryspecific), so you can recharge and pursue your passions.
        • Quarterly Bonus Opportunities — Boost your earnings through our quarterly bonus scheme, directly linked to our shared success.
        • Mental Wellness Prioritized — Free, confidential mental health support from licensed therapists through our partnership with Oliva.
        • Personal Development Investment — €1,000 annual personal growth budget and 10 dedicated learning hours each month, empowering your continuous growth.
        • Flexible Working Hours — Shape your workday around your lifestyle and productivity, choosing working patterns that best suit you.
        • Vibrant Berlin Office — Enjoy a flexible, petfriendly workspace at our spacious headquarters located in one of Berlin’s most vibrant neighborhoods.
        • Global Team Connection — Regular teambuilding events and a memorable annual allexpensespaid company offsite.
        • Tailored Career Growth — A personalized career roadmap and development plan designed to keep you advancing professionally.
        • Home Office Allowance — Monthly remotework cash allowance to level up your home workspace or help cover internet costs.
        • Premium Onboarding Kit — Branded Phiture gear and your very own MacBook from day one.
        • Thoughtful Celebrations — Responsibly sourced birthday, anniversary, and seasonal gifts, because every milestone deserves recognition.

        • We encourage all qualified individuals to apply, regardless of their age, gender identity, ethnicity, sexual orientation, disability status, or religion. We celebrate diversity and are excited about building teams that represent a variety of backgrounds, perspectives, and skills. All employment decisions are based on qualifications, merit, and business needs.