SEO Director

Meet Domaine, the world's largest independent Shopify design and development partner, formed by the union of Half Helix and Tomorrow. We are a team of commerce experts dedicated to creating, building, and growing beloved brands. As pioneers in our industry, we're inspired to write, break, and re-write the rules for a new generation of commerce.

Having launched over 300 sites on Shopify, we're proud to be a trusted long-term growth partner for some of the most prominent brands in ecommerce, spanning all industries and verticals.

We're seeking an ambitious SEO expert to build Domaine's SEO practice from the ground up. This is a unique opportunity to establish and lead a new department while working with world-class ecommerce brands on the Shopify platform. You'll be at the forefront of next-generation SEO, including AI-powered strategies and Generative Engine Optimization (GEO).

Responsibilities

Client SEO Development

• Develop Domaine's comprehensive SEO offering for our ecommerce clients using Shopify
• Create Generative Engine Optimization (GEO) services using cutting-edge technology to improve brand discovery in AI tools
• Communicate SEO requirements to project teams for seamless implementation
• Conduct regular client site reviews to track performance and identify optimization opportunities
  
  

Business Development & Education

• Build compelling sales approaches for our SEO offerings
• Educate the Domaine team on SEO best practices to support sales cycles and ongoing projects
  
  

Domaine Site Content & Strategy Execution

Own SEO Strategy For Our Meetdomaine.com Site, Including

• Content recommendations focused on pillar keywords and gated content
• Monitor and analyze site performance to provide regular reports and recommendations for optimization
• Development and execution of "Shopify News" content strategy
• Execute advanced backlink strategies, including high-quality and .edu link acquisition
  
  

Content Strategy

• Define SEO-driven content strategies focused on pillar topics, long-tail keywords, and emerging search behavior
• Collaborate with writers, agencies, and partners to produce and amplify high-impact content
• Lead third-party content placement and backlink strategies to build authority and visibility
• Track and analyze content performance using UTM parameters and SEO analytics tools
  
  

Skills & Experience

Essential Qualifications

• Proven SEO expertise with demonstrable results
• Eager and ambitious mindset to build Domaine's SEO practice from the ground up
• Capable and scrappy approach
• Proficiency with existing SEO reporting technology and tools like Google Search Console, SEMrush, Google Keyword Planner and Google Analytics
• Interest and/or experience with AI applications in SEO, particularly Generative Engine Optimization (GEO)
  
  

Ideal Candidate Profile

• Self-starter who thrives in building new initiatives
• Strong communication skills for cross-team collaboration
• Experience working with ecommerce brands (Shopify experience a plus)
• Passion for staying ahead of SEO trends and algorithm changes
  
  

Remote-First Work Environment

This is a remote-first position with team members across the globe. We believe in providing direct access to expertise regardless of location, ensuring flexibility while maintaining collaboration and results.

Perks & Benefits

• Competitive Healthcare with Dental & Vision
• Retirement savings plan with employer matching
• Competitive PTO policy with paid time off at end of year
• Flexible working schedule
• Remote-first culture
• Home office stipend
• Apple gear
• Continued education and personal development opportunities
  
  

We are an Equal Opportunity employer. We do not discriminate in hiring on the basis of sex, gender identity, sexual orientation, race, color, religious creed, national origin, physical or mental disability, protected veteran status, or any other characteristic protected by federal, state, or local law.