Marketing Manager - Eastern Europe 🇵🇱

DentalMonitoring is a rapidly expanding MedTech scale-up. We are currently seeking talented individuals to join our team!

What is the added value of DentalMonitoring’s solutions for its clients? 

• Our SAAS monitors and optimizes orthodontic treatment for doctors and patients alike using our app and patient platform
• DentalMonitoring brings the first AI-driven technology in the oral healthcare space
• With more than 300 filed patents on our technology, we are leading an entire industry in how we approach the orthodontic experience
• Our handy tool, the Scanbox Pro™, helps to easily detect intraoral observations
• Their patients smile again 

If you are a Marketing Manager with a minimum of 5
years experience, the following may interest you!

The Marketing Manager Role 

• Lead, implement and supervise Marketing initiatives within the Eastern Europe region with a deep focus on Poland
• Track and optimize our positioning vs competition on all targets (orthodontists, GPs, treatment coordinators, patients)
• Define a bi-annual marketing plan in line with Global Marketing Imperatives set by the International Head of Marketing
• Define and execute the DM regional market strategy to gain a foothold in the Eastern Europe. Approx. 30% strategy and 70% execution
• Collaborate with the International Head of Marketing to roll out local initiatives, and provide input on behalf of the Eastern Europe region for brand and global campaigns
• Take responsibility for the Eastern European marketing budget under the supervision and approval of the International Head of Marketing and reporting under each streamline (comms/events...)
• Support the Sales team and Customer Success team in Eastern Europe
• Coordinate with the Communication and Graphic Design team to create engaging copy and content for events, campaigns, sales enablement, branding, and social media activities
• Work closely with the Digital Marketing Manager to roll out drip campaigns, email marketing, re-marketing, and lead generation activities in Eastern Europe and assisting in the overall strategy
• Organize/manage events such as webinars, scientific congresses, study clubs and masterclasses to generate ROI and drive brand awareness
• Take initiative to run local experiments and activities to increase growth and brand awareness
• Evaluate opportunities and nurture relationships for partnerships and advertising
• Grow a community of advocates through industry leaders, social influencers, and medical and technology community
  

You will be successful in this role if 

• You’re adaptable and eager to learn 
• You are looking for a scale-up / start-up environment where you can demonstrate versatility and take initiatives
• You have at least 5 years of demonstrable working experience in marketing
• You have experience in setting up and optimizing 360 integrated marketing programs
• You have strong analytical skills and data-driven thinking
• You are up-to-date with the latest legislation, trends, and best practices in comms, marketings etc...
• Are fluent in verbal and written English and Polish
  

It would be fantastic if

• You have experience in the medical device field
• You have experience in the dental field
• You have experience with Salesforce

Our work environment 

  At
DentalMonitoring our employees thrive because :

• We are collaborators! It is a core value and our team of researchers, doctors, developers, salespeople and all of our stakeholders work together to put our customers first!
• DentalMonitoring is a diverse, multicultural company: you can find more than 35 nationalities throughout our teams

What we bring to our employees

• Your ideas will be heard! Our culture promotes initiatives, ownership and feedback
• Everyone is committed to supporting your professional development because we understand that no one can know everything
• We place significant importance on the quality of work-life balance
• Here are some perks that we offer our employees:
  • Full remote work
  • Corporate events
  • Attractive Referral policy 

Poland / Remote work

DentalMonitoring is an equal opportunity employer and offers an intercultural and inclusive workplace. The diversity of our teams is one of our strengths. We work every day with more than 35 nationalities in different countries all over the world. We welcome and encourage applications from people with disabilities. For those people we are committed to providing appropriate accommodation.