National Account Manager

Location: Remote/Midwest

The National Account Manager is responsible for achieving product placement, yearly sales targets, margins and on-line activities. Position focused on the Regional Retail Farm/ Co-Op customers. Collaborate and work with the buyers to implement programs, promotions, and new products. Establish a rapport and relationship with key merchants, brand team members, inventory planners, store personnel and other key customer contacts. Drive internal engagement for sales growth opportunities to ensure that all account needs are being addressed.

What You Need to Know:

• Execute brand guidelines that have been established for channel; maintain consistency in marketing, packaging and pricing focused on the customer.

• Act as the internal contact for the customer.

• Build high quality working relationships internally and externally

• Communicate effectively.  Emails are well organized and concise with clear direction on ownership and deadlines.

• Build and deliver effective presentations tailored to audience and objective.  Including but not limited to:

• Internal / External business reviews, Product Line Reviews, Industry Trends / Market Share

• Drive the cross functional operating rhythm that allows for more accurate input into the forecast.

• Manage operational procedures including new item set up and maintaining price files. 

• Collaborate with Brand / Marketing counterparts to develop and execute a best in class merchandising strategy targeting brand differentiators and/or purchase drivers in conjunction with the mass account team.

• Provide direct input on the P&L for the business backed by data driven scenarios.

• Works with a sense of urgency.  Highly motivated with strong initiative and a hands-on approach to accomplishing goals.

• Ability to prioritize critical deliverables and exercises good time management.

• Strong planning and organizational skills, including a demonstrated ability to be detail oriented while managing multiple tasks and priorities simultaneously in a fast-paced work environment.

• Ability to be flexible and adaptive to internal processes and change, delays or unexpected events

• Develop and execute a comprehensive sales and marketing strategy for assigned account(s) that balances financial targets with cross functional deliverables.

What We Are Looking For:

• BA in Marketing, Business or Sales Management; Advanced degree preferred

• 5-7 years of Sales / Marketing experience with a global consumer durable goods company; Sales management experience with national retail accounts preferred

• Sales and Marketing experience with all channels of distribution; Outdoor power equipment experience preferred

• Understanding of the power of strong brands and the role they play in establishing a connection with a consumer

• Previous experience working with Fleet Farm, Rural King, & other Farm related customers.

• Knowledge of a sales process and product creation process

• Knowledge on National Account Sales Management, Forecasting, Supply Chain

• Understanding of margin analysis, supply chain fundamentals, finance and credit procedures

• Proven sales performer with excellent negotiation skills.

• Excellent written communication skills, including the ability to effectively present (using PowerPoint and other techniques) to management, distributor principals and dealers.

• Strong interpersonal skills, including the ability to develop high quality working relationships both internally and externally.

• Strong planning and organizational skills, including a demonstrated ability to manage multiple tasks and priorities simultaneously in a fast-paced work environment.

• Proficient in MS Office software

• Ability to work extended hours and travel as required

Last date to apply: