Offer summary

Qualifications:

Over 5 years of experience in a senior marketing role., Proven success in multi-channel campaigns such as PPC, SEO, and content marketing., Strong analytical skills with the ability to use data to inform decisions., Excellent communication and storytelling abilities..

Key responsibilities:

Develop and execute a results-driven marketing strategy.

Lead multi-channel lead generation efforts including PPC, SEO, social media, partnerships, email, and content.

Oversee the end-to-end delivery of marketing campaigns.

Collaborate with leadership to align marketing initiatives with business growth objectives.

Job description

Marketing Manager

Lead Strategic Growth for a Purpose-Driven Architectural Brand

Remote Cape Town | R35000- R45000 | 9- 5 UK Hours with Flexibility

About Our Client

Our client is an innovative architectural company redefining how people design their homes. With a flexible, pay-as-you-go model, they empower homeowners to take control of their home improvement projects with confidence, clarity, and creativity. Now entering its 25th year, the business is preparing for its next phase of growth, expanding its reach across the UK while maintaining a values-driven, customer-centric approach.

The Role: Marketing Manager

This is a hands-on leadership role with both strategic and operational responsibilities. As Marketing Manager, you will drive all marketing efforts to build brand visibility, generate high-quality leads, and position the business as the trusted choice for homeowners and franchise prospects. You'll lead and execute data-driven, multi-channel campaigns and work closely with the leadership team to align marketing with growth goals.

Key Responsibilities

Own and execute a results-driven marketing strategy
Lead multi-channel lead generation including PPC, SEO, social, partnerships, email, and content
Oversee the end-to-end delivery of marketing campaigns
Ensure brand consistency across all platforms while driving innovation
Collaborate with directors to align marketing with commercial priorities
Track performance metrics (leads, CPL, SEO, email engagement, etc.) and iterate accordingly
Support localised marketing efforts to boost franchise growth
Optimise digital performance and conversion through website and campaign improvements

About You

5+ years of experience in a senior marketing role
Proven success in delivering growth through multi-channel campaigns (PPC, SEO, content)
Experience in property, lifestyle, or professional services sectors preferred
Strong analytical mindset, comfortable using data to drive decisions
Exceptional communication and storytelling skills
Highly proactive, self-starting, and comfortable in a small, ambitious team
Deep empathy for the customer journey and conversion process
Growth-minded, accountable, and driven by meaningful work

Required profile