Market Strategy Analyst

We are seeking a skilled Market Strategy Analyst to provide critical intelligence to support our marketing and commercial teams.

You’ll lead the charge in uncovering high-impact market insights that shape where and how we grow. From spotting early trends in iGaming regulation to surfacing commercial opportunities, your work will directly influence go-to-market strategy, regional expansion, and commercial pitches.

Job responsibilities

• Research and track iGaming regulatory landscapes globally to assess market readiness, risk, and growth potential

• Stay ahead of responsible gaming frameworks, licensing standards, and key regulatory shifts

• Research and profile existing and potential clients – analysing business models, strategic positioning, product offerings, GTM strategies, and market presence

• Analyse competitors’ offerings, services, business models and revenue streams

• Conduct website and mobile app competitive analysis and user experience research

• Identify whitespace opportunities through gap analysis and strategic mapping

• Compile reports and present findings for the marketing and commercial team

• Develop compelling market opportunity case studies and success stories that feed directly into commercial proposals and pitch decks

• Support go-to-market strategies by providing evidence-led research

What you bring

• Proven track record in B2B market research within iGaming, digital entertainment, or adjacent industries – agency or in-house

• Understanding of iGaming industry regulations and compliance requirements

• Knowledge of affiliate marketing and digital acquisition strategies

• Proficiency in market research tools and methodologies

• Strong analytical skills to synthesize large volumes of data into actionable insights

• Excellent written and verbal communication skills

• Familiarity with commercial KPIs and customer lifetime value models is a plus

Benefits

• Private health insurance

• Sick leave 100% paid

• Canteen with free meals and drinks

• Flexible working hours

• Additional vacation days after two years in the company

We also provide up-to date equipment, entertainment facilities in a modern office right in the city center and more.

Note: Flexible working hours and occasional work from home options in Better Collective help us achieve proper work-life balance. We strongly believe in the magic of teamwork, though, so we come to the office at least three days a week to keep the team spirits high.

Application Deadline

We look forward to hearing from you and accept applications until 1st of August.
Please submit your CV and cover letter in PDF; only applications submitted in English will be considered.

Expected start date: as soon as possible.