Offer summary

Qualifications:

Experience in growth strategy or product growth, preferably in startups or bootstrapped environments., Strong analytical skills with the ability to interpret data and identify opportunities., Proficiency in SQL and understanding of key metrics and funnels., Ability to prioritize initiatives, work cross-functionally, and execute quickly..

Key responsibilities:

Propose and implement experiments to improve conversion and revenue.

Analyze the full user journey to identify drop-off points and root causes.

Align and coordinate with product, marketing, sales, and education teams to execute improvements.

Track impact of initiatives, iterate, and optimize growth strategies.

Job description

About Us

At Workana, we are building the leading remote work ecosystem in Latin America. We connect talent and companies through projects, education, and long-term collaboration. With over a decade of experience and a remote-first culture in our DNA, we empower professionals and businesses to thrive in a world where autonomy, responsibility, and impact matter more than ever.

About the Role
We are looking for a Growth Manager who combines analytical thinking with action. Your main goal will be to drive measurable improvements in our key metrics: conversion, revenue per signup, rebuy, and more.

We’re not looking for someone to just generate reports — we want someone who can identify opportunities, prioritize them, and execute fast and smart, working cross-functionally with Product, Marketing, Sales, and Education.

You’ll be responsible for leading initiatives that unlock real value across our funnels. Analytics are key, but real impact comes from what you do with the insights.

Your mission: make decisions and lead concrete actions that improve conversion and revenue.

Requirements

What You’ll Do

Take Action

Propose and implement experiments and initiatives (product, growth, content, automations) to improve conversion or revenue
Prioritize opportunities based on impact and speed
Align cross-functional teams to execute improvements
Track impact and iterate

Understand the Funnel

Analyze the full user journey
Identify drop-off points and root causes
Evaluate the funnel by user type, country, platform, and acquisition channel

Measure Clearly

Define key metrics for each funnel (e.g., lead-to-meeting, revenue per signup, rebuy)
Ensure a single source of truth for every metric
Document definitions and maintain consistency over time

Use Data Wisely

Know when to use mean vs. median, interpret outliers
Apply standard deviation or coefficient of variation to distinguish signal from noise
Request, interpret, or execute SQL queries as needed

What We’d Love to See

You’ve led growth strategy at your own startup or as an early hire in Growth/Product, ideally in a bootstrapped environment where every move had to deliver real value
Experience managing significant performance marketing budgets (e.g., +USD 50k/month) and optimizing for ROI — not vanity metrics
Background in fast-paced, iterative environments where learning cycles were short and constant
Strong prioritization skills and a bias for action — you don’t wait for detailed instructions or unlimited resources
Comfortable making decisions with incomplete data, while improving data quality along the way

What We Offer

Real impact: Your work will directly influence key business metrics
Autonomy and ownership: You’ll own decisions — not just tasks
Remote-first culture: 100% remote work and flexible hours
Strategic growth opportunity: High-visibility role with cross-functional impact
A serious team: No soul-less playbooks — we expect you to lead what you propose

Required profile