Social Content Specialist for Personal Brand (Full-Time, Remote)

Work set-up: 
Full Remote
Contract: 

Offer summary

Qualifications:

Experience with personal branding or content creation for founders., Strong writing skills with the ability to adapt to different tones., Knowledge of social media platforms like LinkedIn, Twitter, Instagram, and TikTok., Interest or experience in AI tools and video editing software..

Key responsibilities:

  • Manage and optimize content across social media platforms.
  • Create authentic posts in the founder’s voice using existing content.
  • Monitor industry trends and surface opportunities for relevant content.
  • Edit raw video footage into engaging clips using tools like Descript.

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Growth Troops https://www.growthtroops.com
11 - 50 Employees
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Job description

Social Content Specialist for Personal Brand (Full-Time, Remote) | Salary: $750 – $900/month | Location: Remote, with 4+ hours daily overlap (flexible)

We're hiring a full-time Social Content Specialist to help grow the personal brand of a founder with 20k+ Twitter followers and 19k+ on LinkedIn. This isn’t your typical ghostwriting gig — we’re looking for someone who’s obsessed with social, meme-literate, AI-savvy, and ready to treat personal content like a product.
If you live for the algorithm, know how to write like a human (with or without AI), and would love to experiment and scale across LinkedIn, Twitter, Instagram, and maybe even Threads or TikTok — this is your role.

What You’ll Do

  • Run the show across platforms: Help manage, schedule, and optimize content on Twitter, LinkedIn, Instagram (and potentially more).

  • Write in the founder’s voice: Use past content and tone to create high-performing posts that feel authentic.

  • Be the signal filter: Keep an eye on industry news, trends, and viral moments — and surface opportunities for timely, relevant content.

  • Edit and repurpose video content: Take raw footage from the founder and turn it into clips, reels, or shorts using tools like Descript or similar.

  • Use AI tools to your advantage: Whether it’s brainstorming, editing, repackaging, or rewriting — you’ll be encouraged to use AI to go faster and smarter.

  • Keep the machine running: Stay on top of drafts, post cadence, analytics, and platform-specific best practices.

Who You Are

  • You’ve worked with a personal brand or founder before — or you’ve grown your own.

  • You’re a strong writer who can quickly adapt to someone else’s tone of voice.

  • You understand how LinkedIn, Twitter, Instagram (and ideally Threads or TikTok) work — and how to play within their rules to get max reach.

  • You have experience or deep interest in AI tools like ChatGPT, Claude, Midjourney, Descript, etc.

  • You can edit short-form video content using tools like Descript, CapCut, or similar.

  • You’re organized, independent, and proactive — someone who sees content as a strategic asset, not just a post.

Bonus Points If You

  • Have experience growing your own personal brand

  • Understand growth strategy, engagement loops, or creator-focused analytics

  • Have managed social calendars and content pipelines before

  • Have a natural sense for meme culture, virality, and timing

Tools You'll Likely Use
Notion, Descript, ChatGPT/Claude, Buffer/Later, Google Docs, X (Twitter), LinkedIn, Instagram, and whatever else you bring to the table.

How to Apply
Include:

  • Your portfolio or links to accounts you’ve helped grow

  • Writing samples (especially anything ghostwritten)

  • Tools you’ve used or want to explore

  • A short note on why this kind of work excites you

Required profile

Experience

Spoken language(s):
English
Check out the description to know which languages are mandatory.

Other Skills

  • Writing
  • Proactivity

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