Associate Director, Marketing Strategy & Operations

Who We Are

Yieldmo is an advertising platform that helps brands invent creative experiences through tech and AI, using custom ad formats, proprietary attention signals, predictive format selection, and privacy-safe premium inventory curation. Yieldmo believes all ads should be human-centered, tailored, and provoke users' emotions and actions. Yieldmo helps brands deliver the best ad for every impression opportunity, merging creative and media for proven results. 

What We Need

Yieldmo is seeking a strategic, operationally-minded marketing leader to join our team as Associate Director, Marketing Strategy & Operations. In this role, you’ll be the driving force behind the planning, execution, and optimization of Yieldmo’s integrated marketing efforts. This role is central to the success of our marketing team—overseeing marketing operations, content strategy, social media, website management, paid media, account-based marketing (ABM), and more.

You’ll work closely with marketing leadership to translate high-level priorities into actionable plans and processes, ensuring alignment across teams and channels. This role requires a strong mix of strategic thinking, cross-functional coordination, operational rigor, and a passion for both creative excellence and performance.

What You Can Expect In This Role

• Oversee/own core marketing functions including operations, content, social media, website, paid media, and ABM—ensuring consistency, alignment, and performance across each.
  
  
• Collaborate with marketing leadership to shape and execute integrated marketing strategies that support business objectives and drive measurable results.
  
  
• Lead the planning and orchestration of multi-channel campaigns, coordinating efforts across internal teams and external partners.
  
  
• Own the marketing calendar, campaign planning process, and timeline management to ensure seamless execution and prioritization.
  
  
• Serve as the central point of coordination for creative asset development, content repurposing, and cross-channel message alignment.
  
  
• Monitor and report on campaign performance, marketing KPIs, and operational metrics to guide strategic decision-making.
  
  
• Champion a data-driven approach to marketing while maintaining a strong focus on brand consistency and creative quality.
  
  
• Mentor and develop a small but mighty team, fostering a culture of strategic thinking, accountability, and operational excellence.
  
  
• Oversee all tech platforms supporting marketing activity, including CRM (Hubspot), event management (Slack), digital communications platforms (SproutSocial), website technologies (Wordpress), and other related marketing technology
  
  
• Identify opportunities for innovation, automation, and continuous improvement across marketing programs and processes.

Requirements

• At least 5+ years experience in an Adtech Marketing Operations role
• BA/BS or equivalent combination of education and experience
• Proficiency in Marketing software (Hubspot, Sprout Social, Splash, Wordpress, etc.) or equivalent 
• Team-oriented, with the ability to build relationships and rapport within and across teams
• Strong verbal and written communication skills
• Ability to work collaboratively in a fast-paced environment

Hiring Process

Select candidates will be invited to schedule a 30 minute screening call with a member of our Talent Acquisition team. We will discuss the Hiring Process details at that time. The hiring process typically includes, but is not limited to:

• A 30 minute video interview with the Hiring Manager.
• Candidates will be invited to join a remote on-site interview round, consisting of video interviews with various team members and leadership.
• Successful candidates will subsequently be made an offer.

Our Values

INNOVATION: We encourage curiosity, embrace new ideas, and believe no idea is too bold.

AGILITY: We embrace change, act quickly, and adapt with a focus on getting things done.

INTELLIGENCE: We make decisions guided by data, always aiming to deliver maximum value to our customers.

AUTONOMY: We empower individuals to create their own paths with flexibility and independence.

TOGETHERNESS: We foster an environment where teamwork thrives, support is mutual, and every voice matters.

What We Offer

We believe that diverse people and perspectives lead to breakthrough ideas, therefore we provide comprehensive benefits and an inclusive culture to support our valued team members.

• Remote Work: Our team is fully distributed, though we love an opportunity to get together at our annual offsites, holiday parties, and more.
• 100% Company Paid Health Coverage: Choose the medical, dental, and vision plan that’s best for you and your family – all with options for 100% company paid coverage.
• 401(k) Plan: Invest in yourself by participating in our 401(k) plan with a company match.
• Equity:  Share in Yieldmo’s success through our employee stock option program.
• Flexible Time Off, Company Slowdowns, and Summer Fridays: Take time off to relax and rejuvenate on your own terms with flexible time off, multiple company slowdowns, and Summer Fridays.
• Home Office Setup and Stipend: Setup your home office for success with our premium technology packages and an additional stipend for any extra needs.
• Professional Development:  Grow your hard and soft skills with our annual professional development stipend.

US Jobs: The base salary range for this role is: $140,000-$160,000 per year. The range listed is just one component of Yieldmo's total compensation package for employees. Individual compensation decisions are based on a number of factors, including experience, level, skillset, and balancing internal equity relative to peers at the company. We recognize that the person we hire may be less experienced (or more senior) than this job description as posted. In these situations, the updated salary range will be communicated with you as a candidate. For all other countries, we have competitive pay bands based on market standards.