Director, CTV Media Planning and Campaign Optimization Analyst

• Monitor and analyze global CTV supply chain trends and media planning strategies across major platforms including Roku, Amazon Fire TV, Samsung TV Plus, and other CTV app stores
• Deep understanding of CTV technical concepts including channels, app stores, bundle IDs, and their impact on campaign performance
• Understanding of open ad ecosystem CTV bid requests and responses to identify optimization opportunities
• Evaluate CTV inventory quality, pricing transparency, and media planning opportunities
• Track weekly and monthly changes in bundle IDs, channels, and app ecosystems worldwide
• Develop comprehensive understanding of CTV supply chain dynamics and media buying best practices

• Analyze Pixalate's proprietary CTV dataset to identify emerging trends, anomalies, and opportunities
• Work closely with product management to further reimagine, refine and QA Pixalate CTV ratings
• Create detailed reports and insights on CTV supply chain performance and industry developments
• Contribute to the development of the world's first analyst ratings for the CTV advertising ecosystem
• Translate complex data findings into clear, actionable business intelligence for both market consumption and client use

• Develop sales collateral and presentation materials highlighting key CTV insights and industry trends
• Support quarterly business reviews (QBRs) with data-driven insights on recent platform changes and market developments
• Provide strategic CTV campaign optimization recommendations to clients based on proprietary data analysis
• Advise clients on CTV campaign targeting, bidding strategies, and inventory selection using insights from channels, app stores, and bundle ID performance
• Analyze open ad ecosystem CTV bid requests and responses to provide actionable optimization guidance
• Collaborate with sales teams to deliver actionable media planning guidance that improves campaign performance and ROI
• Offer expert consultation on CTV advertising quality, fraud prevention strategies, and media plan optimization

• Present CTV research findings and insights at industry conferences, webinars, and seminars
• Lead brown bag sessions and educational workshops for clients and industry stakeholders
• Represent Pixalate as the authoritative voice on CTV supply chain intelligence at key industry events
• Publish thought leadership content and research reports that establish industry standards
• Build relationships with key stakeholders across the CTV ecosystem and media agencies

• 3-5 years of experience specifically in the Connected TV advertising ecosystem
• Experience at an ad agency or ad tech company (DSP/SSP) with a focus on CTV media planning and buying
• Experience with Nielson and/or Comscore Ratings products
• Experience in research analysis, market intelligence, or similar analytical roles (equity research background preferred)
• Strong analytical skills with proficiency in data analysis tools and Excel
• Deep understanding of CTV advertising ecosystem including channels, app stores, bundle IDs, and their impact on campaign performance
• Experience analyzing open ad ecosystem CTV bid requests, responses, and programmatic auction dynamics
• Proven track record of presenting complex data and insights to senior executives and industry audiences
• Hands-on experience with CTV media planning, campaign optimization, and advertising operations in agency or DSP environments
• Excellent written and verbal communication skills
• Ability to translate technical concepts into business-friendly insights

We focus on doing things differently and challenge each other to be the best we can be.

• Monthly internet reimbursement
• Casual, remote work environment
• Hybrid, flexible hours
• Opportunity for advancement
• Fun annual team events
• Being part of a high performing team that wants to win and have fun doing it
• Extremely competitive compensation