Job description

Key Responsibilities:

Brand Management & Marketing Execution:

Generate marketing collateral, including press releases, articles, videos, presentations, and advertisements for corporate messaging, business development, and affiliate collaboration.
Develop annual corporate update videos featuring leadership and affiliate collaboration.
Oversee branding consistency across ONI and subsidiaries, ensuring correct logo usage, brand standards, and trademark compliance.
Administer the creation, development, and ongoing maintenance of the ONI website to ensure it meets company needs, supports marketing strategies, remains relevant and current, and adheres to brand guidelines.
Conduct marketing analytics to assess brand impact, audience engagement, and campaign effectiveness.
Lead graphic design efforts for digital and print materials, ensuring high-quality content creation.
Audit and update company websites to maintain accuracy and brand integrity.
Manage corporate social media presence across multiple platforms.

Communications & Public Relations:

Support affiliate collaboration through tailored content creation, including video production for internal company awareness.
Oversee communication strategies for corporate and business development activity.
Develop and distribute press releases and articles for ONI and affiliates.
Provide internal communications support via email and ghostwriting (white-label articles) for leadership and departments.
Lead crisis communication efforts, coordinating with risk and sustainability teams.
Manage company-wide newsletters and internal messaging, including ONI Insight publication.
Pitch ONI-related content to industry and local publications.

Community Engagement & Corporate Social Responsibility:

Act as a community liaison in Birmingham, fostering employee participation in outreach initiatives.
Publish the annual Community Investment Report and ensure its company-wide distribution.

Marketing & Business Development Support:

Maintain and update ONI marketing materials and assets for ease of access.
Lead the Marketing Council, ensuring best practices and shared strategies among teams.

Qualifications:

Bachelor’s degree in marketing, communications, journalism or related field. MBA a plus.
At least 5 years of proven experience in marketing communications.
Strong expertise in marketing, corporate communications, and brand management.
Experience in digital marketing, marketing analytics, social media management, and public relations.
Ability to work cross-functionally with departments, subsidiaries, and external partners.
Excellent writing and editing skills, including ghostwriting and content creation for thought leadership.
Knowledge of corporate development communication and internal awareness strategies.
Proficiency in graphic design software and multimedia content creation tools
Proficiency in WordPress system software to maintain ONI website