YOUR TASKS
- Develop and execute growth strategies to increase user acquisition, engagement, and retention
- Optimize digital marketing campaigns across email, social media, paid advertising, and SEO
- Develop highly engaging content like whitepapers, case studies, blogs, social media posts, etc.
- Design and run A/B tests to improve conversion rates and campaign effectiveness
- Coordinate with product and commercial teams to align growth initiatives with company goals
- Build and manage lead generation funnels and marketing automation workflows
- Implement and monitor marketing and analytical tools
- Manage and optimize our website for lead generation
- Monitor industry trends and conduct market research
- Analyze data to measure ROI and uncover new growth opportunities
- Prepare and present regular reports on growth metrics and targets to stakeholders