Programmatic Account Manager

Job Description:

RakutenTV is looking for a technical specialist Account Manager to help grow our media division! Rakuten TV is a leading streaming platform, available in 42 countries of Europe, which offers premium Hollywood and local content across various types of access: Transactional Video-on-demand (ie buy or rent movies), AVOD (advertising-based on-demand content) or FAST (linear free TV channels with ads). It is available across multiple devices, such as CTV, mobile, web, and Telcos set top boxes. Reporting into the Senior Manager, Media Client Services, this is a crucial role for driving long-term success and advocacy for our Media programmatic advertising customers. This individual will take ownership of a portfolio of key clients with specific programmatic integrations. This this role will work collaboratively with our Media Sales and Ad Operation divisions to ensure successful delivery, performance analysis and optimization of programmatic campaigns, all while providing excellent customer service to our partners. Other responsibilities will also include all customer success activities including on-boarding, support, adoption, advocacy, upsells and retention.

Our Rakuten mission:

Contribute to society by creating value through innovation and entrepreneurship. By providing high-quality services that help our users and partners grow, we aim to advance and enrich society.

Key Responsibilities:

• Manage a portfolio of programmatic accounts across the RakutenTV product suite.

• Deliver performance analysis through regular use of account management tools to monitor multiple KPI’s and data points to optimize set up and maximise revenue.

• Minimize revenue loss by highlighting potential issues to Senior Manager for review, escalation, and resolution.

• Establish and maintain regular and appropriate communication with the key external contact(s) across your portfolio through face to face meetings, emails and calls.

• Support the business through correct use of workflow processes and share feedback to your Senior Manager on challenges to address efficiencies and areas of improvement.

MINIMUM REQUIREMENTS (Knowledge, Skills, Abilities)

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Technical /functional expertise

• 2+ years of programmatic advertising experience, ideally in the CTV space, including client services or campaign success (agency, client or consulting)

• BA degree in a relevant field preferred but not essential

• Intermediate skills in Microsoft Excel and PowerPoint

• Strong experience in managing client relationships, reinforced by building trust, advising and upselling

• Comfortable with large amounts of performance data, including reading, story building and presenting.

• Experience working within a DSP, SSP or Ad Server (Magnite, SpringServe, DV360, TheTradeDesk)

Personal effectiveness

• Can work independently, self-motivate and perform with a sense of ownership and pride in work produced

• Be inquisitive and show drive to continuously learn more about your role and the wider Rakuten business

• Work well under pressure and to tight deadlines, managing internal and external expectations appropriately

• Proactively contribute new ideas to the team and wider business with a problem-solving approach, use professional judgment and team spirit

Communication

• Strong customer service skills: diplomacy, translating client requirements and expectation management.

• Understand and be able to communicate technical specifications and walk through complex issues related to DSP, SSP or Adserver delivery.

• Excellent written and verbal communication via email, internal and client calls and in person meetings.

• Confident interpersonal skills

Results focus

• A strong attention to detail across data, campaign set up and presentation of work

• Demonstrate analytical understanding through success in setting, measuring and delivering performance results both internally and externally.

Teamwork

• Reliable and able to work independently on targets

• A team player that can integrate and work closely with an enthusiastic team

• Take pride in the team success, knowledge sharing and contributing to new processes where there is opportunity or need

Understanding of business

• Strong understanding of digital marketing concepts / solutions, particularly Programmatic advertising

Some good reasons to apply:

Rakuten Shugi principles:

Rakuten Group has an unswerving commitment to building an egalitarian society by empowering individuals and companies to be successful in business and in life. We expect “Rakutenians” to model these 5 “Shugi” Principles of Success:

• Always improve, always advance. With enough determination and effort, you can achieve anything.

• Be passionately professional. Be determined to be the best.

• Hypothesize - Practice - Validate - Shikumika. Success in business depends on making and executing concrete specific action plans.

• Maximize Customer Satisfaction. The greatest satisfaction in a service industry is to see our customers smile.

• Speed!! Speed!! Speed!! Always be conscious of time. Take charge, set clear goals, and engage yourself and your team.

Our D&I mission:

Rakuten’s corporate mission is to “contribute to society by creating value through innovation and entrepreneurship.” We foster a culture that provides equal opportunities to those who share this founding philosophy and take on the challenge to transform society, regardless gender, age, sexual orientation, race, religion, culture, nationality, disability, or any other status. Diversity is one of Rakuten's core strategies and a driving force for innovation. To continue to provide innovative services, we strive to respect the uniqueness and values of every one of our Rakutenians, located all around the world, and to create environments where they are able to demonstrate their full potential.

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