Offer summary

Qualifications:

At least 1 year of hands-on experience in B2B email marketing., Understanding of key email marketing metrics such as open rate, CTR, and engagement trends., Basic knowledge of HTML/CSS for email template customization., Proficiency in English at B2 or higher level..

Key responsibilities:

Develop and execute remarketing email campaigns to re-engage cold leads.

Build and optimize email drip sequences for inbound leads and post-sales engagement.

Own A/B testing and subject line optimization to improve campaign performance.

Monitor campaign performance and implement data-driven improvements.

Job description

ABOUT US:

BetterMe is a health & wellness platform providing a tailored holistic approach to well-being. Since 2017, we have been on a mission to create a healthier world for everyone, regardless of age, sex, physical ability, or background. Our goal is to make a healthy lifestyle accessible to everyone so they can achieve long-term health benefits.

ABOUT YOU:

1+ year of hands-on experience in email marketing in B2B.
Understanding of key email marketing metrics (OR, CTR, Conversion Rates, and Engagement trends).
Experience working with Hubspot (Snov.io, Sales Navigator or Apollo will be a plus)
Basic knowledge of HTML/CSS for template customization.
Understanding of mobile adaptation for responsive email design.
Experience creating automated email flows, multi-step drip sequences, and newsletters.
Deep understanding of corporate buyer personas, buying cycles, and decision-making processes.
English level - B2 or higher.

YOUR IMPACT:

Develop and execute remarketing campaigns to re-engage cold leads and move prospects through the sales funnel.
Build and optimize conversion with segmented email drip sequences for inbound leads, demo follow-ups, trials, and client engagement post-sales strategies.
Own A/B testing and subject line optimization to maximize engagement and lead quality.
Monitor performance and continuously improve campaigns based on data insights.

WILL BE A PLUS:

Familiarity with B2B SaaS or wellness/health tech industry.
Experience working with localization or multi-language campaigns.
Background in working with LinkedIn lead gen campaigns or webinar/ event nurture flows.

Our mission is creating happiness within since we believe that having your mind and body in complete harmony is key for overall health and quality of life. We plan to capture the growth of the Global Health Market, and our ideal candidate will focus on building the largest health tech company in the world. 💪

The success of the product became possible through the hard work and dedication of 400+ talented and forward-thinking employees who are true experts in their field. We’re one of the biggest partners of Facebook, Google, Snapchat & Twitter within the CEE region.🌎

Our company is built on the ability to find the best people and provide them with everything needed to stay focused on what’s important to make our users even healthier, sportier, happier and better! We create a business environment that brings up the best in everyone. We have no bureaucracy, and we give our colleagues complete freedom to make decisions and achieve brilliant results. 🚀

Competitive salary. Compensation that will help you focus on your projects and personal development.
Professional Growth. We offer a possibility to attend internal, external courses, seminars, and access to a corporate library. You will be working with a team of professionals to get insights and discuss ideas.
Comfortable working environment. We provide all necessary work equipment for your role and serve complimentary breakfasts, lunches, and snacks in the Kyiv office.
Health&Fitness. We provide employees with 20 days of paid vacation, medical insurance and a variety of sports activities available for employees inside and outside the office.
Rest. We organize team buildings, parties and various team activities to boost our collaboration.
Find more about us on social media platforms: Instagram, LinkedIn.