Bachelor’s degree or higher, MBA a plus., 6+ years of marketing experience at a consumer brand, tech company, or integrated agency., Proven success in achieving business goals through marketing., Strong organizational skills to manage multiple campaigns simultaneously..
Key responsibilities:
Lead development and execution of co-marketing programs with CPG partners.
Manage end-to-end campaign activities including strategy, production, and reporting.
Collaborate with cross-functional teams to maximize client and partner value.
Monitor and analyze campaign performance to optimize results.
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We are one of the nation’s fastest-growing, award- winning, certified minority-owned staffing services provider of contingent workforce.
Our recognitions include:
- "Best Staffing Firms to Work For" 2023, 2024 by Staffing Industry Analysts
- Certified Great Place to Work
- "Fastest Growing Staffing Firms" 2022, 2023 by Staffing Industry Analysts
- "Diversity Owned Staffing Firm" 2022, 2023 by Staffing Industry Analysts
- Minority Business Enterprise by NMSDC
- Inc. 5000 honoree
As a recognized industry leader in contingent workforce solutions, we’re proud to partner with some of the most admired Fortune 500 brands in the world.
Visit us at www.leadstackinc.com
Greetings from LeadStack! Hope you are doing well and staying safe!
LeadStack Inc. is an award-winning, one of the nation’s fastest-growing, certified minority-owned (MBE) staffing services provider of the contingent workforce. As a recognized industry leader in contingent workforce solutions and Certified as a Great Place to Work, we’re proud to partner with some of the most admired Fortune 500 brands in the world.
We have an immediate contract position with our direct client. If you are interested and available, please respond with your resume ASAP and suggest a good time to call you.
TOP SKILLS: 6+ YOE of Marketing either at a consumer brand, tech company or integrated agency, can efficiently manage 5-10 campaigns and promotions at the same time
About the Team The Ads co-marketing team works with our most-valued restaurant and new vertical US partners – across CPG, Grocery, Retail, etc. – to create integrated co-marketing campaigns that drive orders, new customers and awareness for our partners’ delivery businesses and for client. Our North Star is to be the most trusted and sought after co-marketing partner for brands by creating groundbreaking marketing that delivers value to our audiences, drives results and puts client and its partners at the center of culture.
About the Role We're looking for an experienced Marketing Manager to lead the development and execution of highly engaging, innovative CPG co-marketing programs that fuel our growth. In this role, you’ll create and execute integrated marketing programs and campaigns built against both our CPG partners goals and client’s goals. You will work closely with cross functional teams to ensure we are maximizing client value from our partner relationships, with marketing that drives our partner’s business forward and serves our audiences. This is a unique opportunity to help shape a fast-growing, global consumer brand through the lens of our partnerships.
You will report into a Senior Manager on our Co-marketing team within our Ads Marketing organization.
What You’ll Do
Own and nurture marketing relationships with some of our largest and highest profile consumer packaged goods brands
Build integrated marketing programs in collaboration with Sales that drive against CPG partner goals and support our emerging Ads business
Execute integrated co-marketing campaigns end-to-end from strategy and concept, through production, implementation, delivery and reporting
Project manage all aspects of a campaign across internal teams of Sales, Marketing including Creative, Media and Operations
Develop and maintain campaign documentation including campaign overviews, internal and external calendars and status documents for cross functional and merchant partner reference
Own the preparation and execution of campaign tactics: intake forms, briefs, planning documents, etc.
Measure and analyze campaign performance and create regular internal and partner-facing campaign performance read-outs Perform weekly and monthly spend accruals, and publish budget vs. actuals - assist in spend analysis and expense pacing
Work closely with internal marketing teams to integrate CPG partners into client owned brand and media campaigns
Use a data-first approach to optimize campaigns against our goals, improve profitability, and drive results
Basic Qualifications
Bachelor’s degree or higher; MBA a plus 6+ years’ experience in Marketing either at a consumer brand, tech company or integrated agency
Demonstrable success establishing and achieving business goals through marketing
Demonstrable experience leading cross functional workstreams and balancing multiple objectives and constraints
Strong organization skills - you can efficiently manage 5-10 campaigns and promotions at the same time
A knack for self-starting, thriving in a fast-paced and changing environment A strong creative mind and attention to detail Data fluency - you’re able to validate impact and inform plans