Media Buyer at Talent First

Location: Ukraine (Remote) or Warsaw

Reports to: Senior Social Media Manager

About Channel Factory

Channel Factory provides intelligent marketing solutions for the next generation of contextual safety, suitability, and performance across YouTube and emerging digital video platforms. We empower brands and agencies to consciously connect with the right audiences, in the right context, maximizing both brand safety and media performance.

Founded in 2010, Channel Factory has become an award-winning marketing technology company, delivering scalable and contextually aligned campaigns for over 300 Fortune 500 companies. Recognized for innovation by Cynopsis and Inc., we’re proud to sit at the intersection of performance marketing, media suitability, and cutting-edge technology.

Role Overview

We are looking for a strategic and data-driven Social Media Buyer to manage high-performing paid media campaigns across Meta (Facebook/Instagram), Google Ads, TikTok, and occasionally Snapchat, targeting the Europe, EMEA, and Turkey regions.

This role is ideal for candidates with agency experience, a strong analytical mindset, and a drive to go beyond awareness-building — we’re looking for performance marketers focused on ROI, not affiliates or brand-only campaigns. You will manage end-to-end campaign execution and collaborate cross-functionally to drive measurable results.

This role includes rotational weekend on-call duties (~1 weekend per month). Compensation is provided.

Key Responsibilities:

Campaign Management

• Set up, monitor, and optimize paid social campaigns across Meta, Google, TikTok, and Snapchat.
  
• Ensure campaigns are aligned with performance KPIs (CPA, ROAS, CTR, CPM).
  
• Execute media buying with precision across multiple accounts and geographies.
  

Performance & Optimization

• Continuously analyze campaign data to identify improvement opportunities.
  
• Adjust bids, budgets, and targeting in real time to meet aggressive performance goals.
  
• Run A/B tests on creatives, audiences, and placements for optimization.
  

Collaboration & Client Support

• Work alongside Senior Social Media Manager and account teams to ensure seamless campaign delivery.
  
• Translate performance insights into clear, client-facing reports.
  
• Serve as a proactive liaison, addressing questions and updates with clients in a timely manner.
  

Budgeting & Margin Focus

• Track and manage campaign budgets daily.
  
• Contribute to profitability by supporting margin optimization initiatives.
  
  

What We’re Looking For

Must-Haves:

• 2–3 years of hands-on experience in paid social media buying within agency environments.
  
• Proven expertise with Meta Ads Manager and Google Ads; exposure to TikTok and Snapchat Ads is a strong plus.
  
• Strong grasp of performance marketing strategies, not just brand awareness.
  
• Ability to analyze large sets of data and synthesize into actionable insights.
  
• Comfortable working independently in a fast-paced, performance-oriented culture.
  
• Spoken English at B2 level.

Bonus Points For:

• Experience with contextual targeting strategies.
  
• Familiarity with tools like Google Analytics, Looker Studio, or similar BI tools.
  
• Fluency in other regional languages is an advantage.
  
• A BA/BS degree in Marketing, Business Administration, or a related field.
  
  

What We Offer:

• Competitive salary.
  
• 20 days of paid vacation, plus paid sick leave.
  
• Flexible, remote-first work culture with on-call rotation compensation.
  
• Working equipment (laptop, software).
  
• An opportunity to grow within a dynamic, innovation-driven company at the forefront of video ad tech.

Apply now and join us!