Minimum of 5 years in field marketing or event management with a proven track record., Bachelor’s degree in Marketing, Business Administration, or a related field., Strong project management skills and excellent communication abilities., Proficiency in marketing automation and CRM tools like Marketo and Salesforce..
Key responsabilities:
Develop and execute strategies for webinars, podcasts, conferences, and onsite events.
Collaborate with sales, product marketing, and content teams for cohesive messaging.
Oversee the creation of content for events, including presentations and promotional materials.
Manage relationships with vendors and partners to ensure seamless event execution.
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Unlock The Power of Open Finance.Truv lets your customers easily verify income and employment, assets, insurance, switch direct deposit & more — all in one platform.
Truv is revolutionizing the financial industry by providing a unified platform that enables organizations to make confident decisions through seamless access to consumer-permissioned data. Our solutions streamline income and employment verification processes, reduce costs, and enhance operational efficiency for mortgage lenders and other financial institutions. Backed by $30M from top investors like Kleiner Perkins and NYCA, we’re disrupting a $2B legacy market with cutting-edge innovation and a customer-first approach.
About the Job
We are seeking a strategic and results-driven Senior Field Marketing Manager to lead our event-driven marketing initiatives. This role is pivotal in enhancing brand awareness, generating leads, and driving customer engagement through webinars, podcasts, conferences, and onsite events.
Key Responsibilities
Event Strategy & Execution: Develop and execute comprehensive strategies for webinars, podcasts, conferences, and onsite events that align with Truv's marketing and sales objectives.
Cross-Functional Collaboration: Work closely with sales, product marketing, and content teams to ensure cohesive messaging and maximize event impact.
Content Development: Oversee the creation of compelling content for events, including speaker presentations, promotional materials, and post-event follow-ups.
Vendor & Partner Management: Manage relationships with external vendors, partners, and event organizers to ensure seamless event execution.
Budget Management: Plan and manage budgets for all field marketing activities, ensuring cost-effective strategies that deliver ROI.
Performance Analysis: Measure and analyze the effectiveness of events, providing insights and recommendations for continuous improvement.
Qualifications
Experience: Minimum of 5 years in field marketing or event management, with a proven track record of successful event execution and lead generation.
Education: Bachelor’s degree in Marketing, Business Administration, or a related field.
Skills: Strong project management skills, excellent communication and interpersonal abilities, and proficiency in marketing automation and CRM tools (e.g., Marketo, Salesforce).
Attributes: Creative thinker with a strategic mindset, capable of managing multiple projects simultaneously in a fast-paced environment.
Great to Have
Innovative Environment: Be part of a company that's transforming the financial industry with cutting-edge technology.
Growth Opportunities: Play a pivotal role in shaping the future of Truv's marketing initiatives and overall growth trajectory.
Collaborative Culture: Work with a team of passionate professionals dedicated to excellence and innovation.
Competitive Compensation: Receive a comprehensive compensation package, including base salary, performance bonuses, and equity options.
Benefits
Fully remote
Competitive salary and equity package
Health, dental, and vision insurance
401(k)
Flexible time off
Work with cutting-edge technology and innovative customers
Opportunity to shape the future of financial data access
We are an equal opportunity employer committed to diversity. We do not discriminate based on race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, veteran status, or any other protected status.
Required profile
Experience
Industry :
Fintech: Finance + Technology
Spoken language(s):
English
Check out the description to know which languages are mandatory.