Senior UA Specialist

We are BoomBit, a leading Mobile Gaming company with a global audience of millions of players and over one billion downloads of our games since our inception in 2010. Our main games from the BoomBit Group include Hunt Royale, Darts Club and Ramp Car Jumping. We're a game developer and a publisher, with over 300 creative people working together. We cover games of nearly every genre in the free-to-play (F2P) model on iOS and Android, and also on the Nintendo Switch.

We have experts spread across publishing, user interface/experience (UI/UX), game design, monetization, user acquisition (UA), creatives, business intelligence (BI), quality assurance (QA), LiveOps, programming, art and game development. We are continually looking to strengthen our team.

Responsibilities:

• Running marketing campaigns across various advertising networks (e.g., Facebook, Google, TikTok, AppLovin)
• Planning, executing, monitoring, and optimizing UA campaigns across digital channels to maximize revenue and achieve growth targets
• Tracking KPIs and delivering performance reports and analysis
• Establishing budgets and pricing strategies for campaigns
• Evaluating campaign performance
• Updating marketing creatives
• Communicating with business leadership and presenting recommendations
• Collaborating with cross-functional teams to identify business opportunities and deliver results

Requirements:

• Minimum of five years of experience as a UA Specialist or in a similar role
• Proficiency in configuring and optimizing mobile advertising campaigns
• In-depth knowledge of key advertising channels
• Ability to independently solve problems
• Strong time management and efficiency skills
• Project management skills with an emphasis on meeting deadlines and staying within budget
• Advanced communication and organizational skills
• Strong mathematical and analytical abilities
• Proficiency in English (spoken and written)
• Proficiency MS Excel or Google Sheets
• Strong proficiency in Google Analytics, Google Insights for Search, Google Optimizer, or other user acquisition platforms (e.g., Google Adwords, Facebook Ads)
• Strong familiarity with multiple advertising networks (e.g., Facebook, Google, TikTok, AppLovin) and key UA metrics
• Experience working in Agile processes (e.g., Scrum, Kanban)
• Interest in understanding player behavior and tolerance for ambiguity
• Advanced knowledge of Looker and SQL
• Advanced knowledge of Atlassian Jira or other product management tools

Why should you apply?

• Private Healthcare – Get fast access to top specialists and tests without the long waits – your health is our priority.
• Sports Card – Stay active with access to gyms, swimming pools, and various sports facilities.
• Psychological Support – Benefit from professional mental health services designed for your well-being.
• Flexible Working Hours – Shape your work schedule around your personal life, whether it’s a doctor’s appointment or family time.
• Remote/Hybrid Work Options – Choose the work setting that suits you best – office-based, remote, or a hybrid model.
• Development Budget – We invest in your future by covering training, courses, and workshops.
• English Courses – Enhance your language skills in our international environment.
• Knowledge Sharing & Training Opportunities – Share your expertise or become an internal trainer to inspire your peers.
• Team Integration Budget & Company Events – Enjoy regular team-building activities and social events that foster collaboration and fun.
• Referral Program – Recommend a great candidate and receive an attractive bonus when they join the team.
• Innovative Environment – Bring your ideas to life – our creative culture welcomes new solutions and fresh perspectives.
• Office in Gdańsk – A comfortable workspace with a garden, bicycle racks, showers, a fully equipped kitchen, free parking, and a location just two minutes from public transport. Plus, we’re pet-friendly!
• Creative Tools – Utilize our in-house 3D printer to experiment and innovate.

Data Processing Notice (Ongoing recruitment process and future recruitment process)