Marketing Operations Manager

Marketing Operations Manager (Guadalajara) | Ottimate

Location: Remote

Job Type: Full-Time/Contractor

About Ottimate

Ottimate helps fast-growing businesses automate accounts payables on their terms. We simplify everything from invoice management to payments for both recurring and one-off expenses with a cloud-first approach that enables remote work. Ottimate’s AP Automation and VendorPay Network helps businesses pay and get paid faster.

At Ottimate, passion generates excitement for what we do and how we do it. With passion at the heart of everything we do, we nurture ideas, inspire excellence, and find creative ways to eliminate obstacles for cultivating growth. The positive attitude with which we assist one another develops open, honest, and genuine connections. Above all, we celebrate and embrace our differences. We invest in each other because we win or lose as a team.

Our values are at the center of our company and culture. At Ottimate, we value: Growth, Customer Focus, Innovation, Accountability, and Communication.

About the Role

We’re looking for a Marketing Operations Manager to build and optimize our marketing tech stack, improve lead management processes, and drive data-driven decision-making. You’ll play a key role in ensuring our marketing campaigns are executed efficiently, tracked accurately, and continuously optimized for performance.

What You’ll Do

• Own the marketing tech stack – manage tools like Marketo, Salesforce, Google Analytics, ZoomInfo, 6sense, and more, ensuring seamless integrations and data flow.
• Lead lifecycle management – optimize lead scoring, routing, and attribution to improve sales and marketing alignment.
• Marketing analytics & reporting – define KPIs, build dashboards, and provide insights to improve campaign performance and ROI.
• Campaign operations – support demand generation efforts with email automation, landing pages, segmentation, and A/B testing.
• Process improvement – refine workflows, data hygiene, and automation strategies to drive efficiency and scale marketing efforts.
• Budget & forecasting – track marketing spend and performance to help allocate resources effectively.
• Collaboration – work closely with sales, revenue operations, and demand generation teams to optimize pipeline growth and conversion rates.

What You Bring:

• 5-10+ years in marketing operations, demand generation, or revenue operations at a B2B SaaS company.
• Hands-on experience with Marketo, Salesforce,and 6sense is a requirement.
• Strong analytical skills with multi-touch attribution, reporting, and data-driven decision-making expertise.
• Ability to manage projects, prioritize tasks, and collaborate cross-functionally.
• Proficiency in Excel/Google Sheets, SQL, or BI tools (a plus).
• Expertise with B2B marketing funnels, ABM strategies, and pipeline acceleration tactics.
• Comfortable in a fast-paced, high-growth startup environment.

Why Join Ottimate?

You will be part of a growing team at a pinnacle moment of scale for the business and experience the excitement of working in a startup where each action makes a huge difference.

You will have the agency to solve complex problems creatively, the freedom to explore work that inspires you, and the infrastructure to ensure you're constantly challenged and developing.

You will work with sharp, passionate teammates to solve some of the most unique challenges and position our product as a premier finance automation solution.

Our commitment to empowering a diverse and inclusive workforce, celebrating differences, and creating a safe space for our employees to bring their whole selves to work is second to none.

We are transforming entire industries using innovative technology, including Artificial Intelligence, Payments Tech, and Neural Networks.

Our leaders take a people-first approach, inspiring excellence, nurturing ideas, and finding creative ways to eliminate obstacles to cultivating growth.

We genuinely love what we do and who we do it with - and we think you will too!