Offer summary

Qualifications:

8+ years of marketing leadership experience in EdTech, SaaS, or enterprise technology., Proven expertise in go-to-market strategy, performance marketing, and demand generation., Hands-on experience with HubSpot, Google Ads, Facebook Ads, and SEO tools., Exceptional leadership, communication, and analytical skills..

Key responsabilities:

Drive go-to-market strategy and execution in collaboration with the CMO.

Lead demand generation through multi-channel marketing campaigns targeting various segments.

Oversee performance marketing initiatives including SEO and content marketing.

Manage and mentor a high-performing marketing team to execute impactful campaigns.

Job description

Constructor TECH is an all-in-one platform for education and research. With expertise in machine intelligence and data science, Constructor is built to cater to the needs of schools, higher education, corporate training, alternative credentials, and professional sports, offering solutions for teaching and administration, learning and research.

From infrastructure to applications, Constructor elevates learning experiences, empowers educators, and drives research breakthroughs.

Our headquarters is situated in Switzerland. Also, we have entities in Germany, Bulgaria, Serbia, Turkey, and Singapore.

Deputy Chief Marketing Officer (Deputy CMO)

Location: Remote

Position Type: Remote

Language Requirements: fluent in English

Role Overview: We are seeking a strategic and execution-focused Deputy Chief Marketing Officer (Deputy CMO) to drive growth through a robust channel sales model. The ideal candidate will have a proven track record in developing and implementing go-to-market (GTM) strategies, performance marketing, and brand building, with a strong focus on demand generation and ecosystem collaboration.

Our target audience is a diverse mix of B2B, B2C, and B2G markets, including schools, higher education institutions, corporate education programs, and research organizations.

What You’ll Do:

· Drive GTM Strategy & Execution: Partner with the CMO to develop and launch powerful go-to-market strategies for new products, leveraging channel sales and strategic partnerships in the education and research ecosystem.

· Lead Demand Generation: Design and execute high-impact multi-channel marketing campaigns targeting B2B, B2C, and B2G segments—including educational institutions, corporate training programs, and government organizations.

· Master Performance & Organic Marketing: Oversee SEO, content marketing, and performance advertising through Google Ads, Facebook Ads, Gartner, Capterra, and organic growth channels—leveraging HubSpot for automation and CRM.

· Elevate Brand, Media & PR: Strengthen Constructor.tech’s brand authority by leading media outreach, PR campaigns, and strategic event participation—positioning us as a thought leader in EdTech and research innovation.

· Foster Community & Ecosystem Growth: Build and engage communities within the education and research sectors while forming key partnerships in the broader EdTech ecosystem to unlock joint marketing opportunities.

· Lead & Inspire: Manage and mentor a high-performing marketing team, balancing internal talent and external agencies/freelancers to execute impactful campaigns.

What You Bring:

· 8+ years of marketing leadership experience in EdTech, SaaS, or enterprise technology, with a strong international focus.

· Proven expertise in GTM strategy, performance marketing, and demand generation that delivers real business impact.

· Hands-on experience with HubSpot, Google Ads, Facebook Ads, SEO tools, and video content marketing strategies.

· A deep understanding of AI-driven marketing and its role in shaping product positioning and customer engagement.

· Experience in community building and ecosystem partnerships to drive brand influence and industry collaboration.

· Exceptional leadership, communication, and analytical skills—with the ability to inspire and align cross-functional teams toward shared goals.

Why Join Us?

· Be a key player in an innovative EdTech company at the forefront of education and research technology.

· Impact global markets by driving high-level marketing strategies across B2B, B2C, and B2G segments.

· Own and shape strategic marketing initiatives that directly influence business growth.

· Work with passionate, mission-driven leaders who are redefining the future of learning.

· Ready to make a difference? Apply now and help us shape the future of education and research!

What We Offer

Constructor fosters equal opportunity for people of all backgrounds and identities. We are led by a gender-balanced board committed to building a diverse and inclusive organization where everyone can become their best self. We do not discriminate based on age, disability, gender identity, sexual orientation, ethnicity, race, religion or belief, parental and family status, or other protected characteristics. We welcome applications from women, men and non-binary candidates of all ethnicities and socio-economic backgrounds. We encourage people belonging to underrepresented groups to apply.

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