Senior Marketing Specialist

Who You Are:

You are a strategic thinker and creative problem-solver with a passion for driving impactful marketing campaigns. You excel in managing projects and building strong relationships with internal teams and external partners. You thrive in a fast-paced environment, bring a proactive mindset, and have a proven track record of success in delivering marketing initiatives that align with business goals. You're an excellent communicator, both written and verbal, with a knack for transforming complex ideas into compelling content. Your background demonstrates proficiency in digital marketing tools, data analysis, and cross-functional collaboration.

What You'll Do:

• Strategic Marketing Execution: Develop and implement marketing strategies and campaigns to support business objectives, ensuring alignment with brand standards and goals.
• Content Creation and Management: Craft engaging content for a variety of channels, including digital, print, and social media, to enhance brand visibility and customer engagement.
• Campaign Analysis: Use data-driven insights to measure campaign performance, refine strategies, and optimize results.
• Event Coordination: Support the planning and execution of marketing events, ensuring seamless communication and logistics.
• Collaboration and Partnership: Work closely with cross-functional teams, including sales, design, and product teams, to ensure cohesive messaging and effective campaign execution.
• Budget Oversight: Manage marketing budgets effectively, ensuring resource allocation aligns with priorities and delivers ROI.
• Market Research: Stay ahead of industry trends, consumer behavior, and competitive landscapes to inform marketing strategies and maintain a competitive edge.

What We’ll Do:

At Nationwide Marketing Group, we are committed to supporting your success and professional growth. Here’s how we’ll empower you:

• Competitive Compensation: A base salary complemented by a performance bonus structure, depending on the role, to recognize your contributions and achievements.
• Comprehensive Benefits: Enjoy Medical, Dental, and Vision coverage with $0 cost Employee-Only options, as well as employer-paid Basic Life/AD&D, Short-Term and Long-Term Disability insurance.
• Savings and Retirement: Take advantage of our matching 401K program with 100% vesting to secure your financial future.
• Flexible Time Off: Benefit from our Open PTO Policy, Paid Holidays, and Paid Maternity/Paternity Leave to maintain balance in your work and personal life.
• Professional Growth and Coaching: Access formal training opportunities and engage in recurring development meetings with your leader to ensure continued growth and success.
• Exclusive Discounts: Access our Discounts Program offering savings on Electronics, Cell Phones, Health & Wellness, Travel, Entertainment, Home & Auto, Pet Insurance, and more.

Who We Are:

Nationwide Marketing Group is the largest buying, marketing, and business support organization for independent retailers in the U.S. Our mission is to help independent retailers thrive on their own terms by providing innovative solutions, unparalleled resources, and a community of like-minded professionals. With a focus on digital transformation, we empower our members to embrace change and achieve lasting success in an ever-evolving marketplace.

We take pride in giving back to the communities where we live and work, partnering with impactful organizations like Smile Together, Take My Hand Uganda, the Tisch Brain Tumor Center at Duke, and No Child Hungry. Additionally, we actively encourage our team members to volunteer or donate to causes they care about, fostering a culture of compassion and engagement.

As a team, we believe in building a diverse, representative, and inclusive workplace where everyone feels valued and supported. Our values of collaboration, trust, and leadership drive everything we do, ensuring we remain committed to our members and their success.

Nationwide Marketing Group is an equal opportunity employer that does not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity and/or expression, status as a veteran, and basis of disability.

Additional Information:

Must be able to read, write, and communicate both verbally and in written form to express and exchange ideas. While performing the responsibilities of this job, the employee must be able to access all components of workstation and other office equipment. Frequent typing, writing, bending, and twisting. Must be able to lift up to 10 pounds.

General office environment with moderate noise. This position is mostly sedentary, involves sitting most of the time, but may involve walking or standing for brief periods of time. A busy environment with many unscheduled interruptions. Frequent computer use at workstation for extended periods of time.