Product Marketing Specialist

Key Responsibilities:

• Develop and operationalize launch plans and manage its cross-functional execution and release coordination activities
• Own the product roadmap from pre-launch to post-launch by crafting country-specific go-to-market strategies (pricing, promotions/distributions, value proposition, etc.) and tracking its status to ensure these are being carried out efficiently
• Understand the scope and operational responsibilities of all cross-functional team and onboard each one of their roles in specific launches
• Maintain an organized planner/calendar of future product launches
• Coordinate with the marketing team to ensure that all marketing collaterals are executed
• Coordinate with the sales team to equip them with the necessary information and materials that will help them sell the products to new and existing clients effectively
• Coordinate with the support and deployment team in handling customer feedback and requests
• Set KPIs for each product launch and take accountability of these success metrics
• Evaluate product launch and check what processes can be further improved to avoid contingencies

Qualifications:

• Candidate must possess at least a Bachelors/College degree in any field
• With at least 2 years of relevant work experience in product marketing and product/project management
• Knowledge in Software Development Life Cycle is a plus
• Excellent English verbal and written communication skills
• Can coordinate effectively with both internal and external stakeholders of the company
• Organized and detail-oriented
• Ability to multi-task
• Can work well independently and in a team
• Excellent leadership and project management skills must have a strong accountability