Senior Content Strategist (Americas)

We are seeking a talented and creative Content Strategist to join our team. As a Content Strategist, you will play a crucial role in developing and executing our content strategy, ensuring our brand message resonates with our target audience.

Requirements

Responsibilities

• Content Planning: Develop and implement a comprehensive content strategy aligned with business objectives and user needs.
• Content Creation: Create high-quality content, including blog posts, articles, social media posts, emails, and webinars.
• Content Editing: Review and edit content to ensure accuracy, clarity, and consistency with brand guidelines.
• Content Optimization: Optimize content for search engines (SEO) and user engagement.
• Content Distribution: Manage content distribution across various channels, including social media, email, and the company website.
• Analytics: Track and analyze content performance to measure effectiveness and identify areas for improvement.
• Webinar Expertise: Plan, execute, and promote webinars using industry-standard software.
• Social Media Management: Create and manage social media content, engaging with followers and building community.
• Email Marketing: Develop and send email campaigns using platforms like Beehiiv, ConvertKit, and SparkLoop.
• Design: Create visually appealing content using design tools like Canva.
• Social Media Automation: Utilize tools like Buffer, Hypefurry, TweetHunterX, and PhantomBuster for social media scheduling and automation.
• Paid Advertising: Manage paid advertising campaigns on various social media platforms.
• Newsletter Setup: Design and set up email newsletters using preferred platforms.
• Planning and Setup: Plan and execute content calendars, project timelines, and other organizational tasks.
• Build consistent brand aesthetic

Qualifications

• Bachelor's degree in Marketing, Communications, Journalism, or a related field.
• 3+ years of experience in content strategy or a similar role.
• Strong writing and editing skills.
• Experience with content management systems (CMS).
• Knowledge of SEO best practices.
• Familiarity with social media platforms and analytics tools.
• Experience with webinar software, email marketing platforms, and design tools.
• Proficiency in using tools like Beehiiv, ConvertKit, SparkLoop, Canva, Buffer, Hypefurry, TweetHunterX, and PhantomBuster.
• Knowledge of paid advertising platforms and strategies.
• Excellent communication and interpersonal skills.
• Ability to work independently and as part of a team.

Preferred Qualifications

• Experience in funnel hacking.
• Knowledge of graphic design or video editing.
• Experience with A/B testing and content personalization.

Benefits

• Competitive salary and equity options.
• Hybrid work model offering flexibility.
• Opportunities for professional development and growth.
• Health and wellness benefits.