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Web3 Business Development (Marketing)

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Full Remote
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Offer summary

Qualifications:

3+ years in marketing or business development with focus on KOL engagement in Web3, Established relationships with influencers across multiple platforms, Deep understanding of DeFi ecosystem and on-chain analytics, Strong negotiation, communication, program management and design skills.

Key responsabilities:

  • Identify and engage influencers to expand reach
  • Develop content strategies aligned with brand and KOLs' audiences
  • Plan and manage marketing campaigns for community growth
  • Allocate budgets efficiently & optimize performance of KOL engagements
  • Enhance community engagement through KOL partnerships in DeFi ecosystem
prePO logo
prePO Computer Software / SaaS Startup https://prepo.io/
2 - 10 Employees
See more prePO offers

Job description

About prePO 🔮

prePO is the decentralized trading platform for pre-public assets - pre-stocks, pre-tokens, points, and more.

Our mission is to democratize pre-public investing - transforming a world of financial exclusion into a world of permissionless access. 🌎

The Dream Team 💫

At prePO, we are building a fully-remote, globally-distributed dream team. Like a professional sports team, we want every player on the field to be a superstar in their position and play extremely effectively with others.

We are also backed by world-class investors (>$4M in funding to date), including founders from Gnosis, 1inch, Illuvium, and more!

Our Values 💝

At prePO, the following team values describe the people we want to work with (and the people you would want to work with too!):

  • Passion: being engaged and enthusiastic about the work, the mission, and making an effective impact on the world.
  • Autonomy: being proactive, resourceful, and making decisions in prePO’s best interest.
  • Overcommunication: sharing feedback and all relevant information - directly, frequently, clearly and empathetically.
  • High Performance: producing high-quality outcomes with speed and consistency, and continuously raising the bar for yourself and others.
  • Focus: being laser-focused on high-priority, high-impact tasks that work us towards achieving prePO’s mission.
  • Incrementalism: delivering value via incremental iterations.
  • Simplicity: seeking out the simplest solutions.
  • Innovation: embracing creativity, and leading the industry with forward-thinking ideas.
  • Decentralization: valuing solutions which are trustless, permissionless and automated.

The Role 💻

prePO is looking for a Web3 Marketing Business Development Manager focused on leveraging Key Opinion Leader (KOL) partnerships to enhance our visibility and influence across the DeFi ecosystem. This role is ideal for a proactive, organized, and creative individual, who is deeply familiar with influencer marketing across key platforms like Twitter, YouTube, TikTok, Instagram, Podcasts, and more. The candidate should be skilled in negotiation, and content strategy, with the ability to manage comprehensive marketing campaigns that resonate with the the community and help drive prePO’s goals.

You will have the opportunity to:

  • KOL Partnership Development: Identify and engage with influencers across diverse platforms (Twitter, TikTok, Instagram, YouTube, podcasts) to broaden our reach.
  • Content Strategy and Execution: Work alongside the marketing team to develop content strategies that align with both our brand's and KOLs' audiences.
  • Campaign and Program Management: Plan and oversee marketing campaigns, including quest maintenance, and manage ambassador, bounty, and affiliate programs to ensure community engagement and growth.
  • Budget and Performance Management: Allocate budgets for KOL engagements efficiently and monitor campaign performance to optimize ROI.
  • Community and Relationship Building: Utilize KOL partnerships to enhance community engagement, fostering growth and loyalty within the DeFi ecosystem.

The Ideal Candidate 🏅

The ideal candidate for this role will be an entrepreneurial, strategic, and results-driven go-getter with:

  • Marketing and BD Experience: 3+ years in marketing or business development, with a strong emphasis on KOL engagement within the Web3 space.
  • Influencer Network: Established relationships with KOLs/influencers across multiple platforms, demonstrating a successful track record of partnerships.
  • DeFi and Web3 Proficiency: A deep, practical understanding of the DeFi landscape, including familiarity with various blockchains, DeFi protocols, and basic on-chain analytics.
  • Strategic and Creative Thinking: Exceptional ability to develop strategic marketing initiatives that are creative and align with broader business objectives.
  • Communication and Negotiation Skills: World-class communication abilities, with a knack for negotiating and maintaining fruitful partnerships.
  • Program Management Skills: Experience in managing comprehensive marketing programs, including quests, ambassadors, bounties, and affiliates.
  • Design and Content Creation Skills: Proficiency in basic design skills, including experience with tools like Canva, to support KOL content strategy and execution.
  • Team Values: An embodiment of all prePO's team values, showing commitment to integrity, innovation, and the collective success of the team.

We are committed to fostering diversity and inclusivity within our organization, and strongly encourage candidates of all backgrounds to apply, even if they don’t match all the above criteria.

Note that we cannot offer visa sponsorships at this time.

Benefits & Perks 🎁
  • Fully-remote work with flexible working hours
  • Work on the bleeding edge of DeFi and crypto
  • Learn from other senior high-performing team members
  • Team game nights + off-sites + sponsored conference trips
  • Budget for learning / professional development / subscriptions
  • Join a force for good - prePO has made a pledge to dedicate at least 2% of time, product, and profit towards charity

We look forward to your application!

Required profile

Experience

Industry :
Computer Software / SaaS
Spoken language(s):
English
Check out the description to know which languages are mandatory.

Other Skills

  • Enthusiasm
  • Strategic Thinking
  • Verbal Communication Skills
  • Program Management
  • Innovation
  • Creative Thinking

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