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GTM Strategy and Operations Manager

Role overview

Summary

This role focuses on driving strategic initiatives and optimizing processes within Lyra Health's go-to-market organization. You will support key growth vectors, such as channel partnerships, while ensuring operational excellence and alignment across cross-functional teams.

Qualifications

  • Bachelor’s degree in Business, Healthcare Administration, Operations, Project Management, or a related field.
  • 8+ years of demonstrated success in GTM operations, business operations, strategy, or program management in a high-growth environment.
  • Proven track record of managing complex cross-functional initiatives, building operational programs from the ground up, and executing against aggressive timelines.
  • Excellent written, verbal, and interpersonal communication skills, with the ability to influence cross-functional leaders and synthesize complex requirements for varied audiences.
  • Proficiency in leveraging technology to track and manage deliverables, including CRM platforms (e.g., Salesforce), project management software (e.g., Asana), and advanced Google Sheets or Excel.

Responsibilities

  • Lead the planning, execution, and scaling of high-priority GTM operational programs from inception to completion.
  • Identify operational bottlenecks and friction points across go-to-market workflows, designing and managing root-cause solutions through to completion.
  • Lead analytical initiatives to evaluate go-to-market performance, program ROI, and opportunities for continuous operational improvement.
  • Own and scale operational frameworks for strategic GTM growth areas, driving operational alignment among cross-functional stakeholders.

Key facts

  • Remote from: United States
  • Full time
  • Senior (5-10 years)
  • Strategy & Operations Manager
  • $106K – $146K / year
  • English

Hard skills

Other skills

  • Analytical Skills
  • Google Sheets
  • Microsoft Excel
  • Communication
  • Critical Thinking
  • Problem Solving

About the company

Lyra Health logo

Lyra Health

  • Mental & Behavioral Health
  • SME
  • 501–1,000
Lyra Health is a leading provider of innovative mental health benefits for more than 2.5 million global employees and dependents and is transforming mental health care by creating a frictionless experience for members, providers, and employers. Using matching technology and an innovative digital platform, Lyra quickly connects companies and their employees — plus spouses and children — to world-class therapists, mental health coaches, and personalized medication prescribing. Leading employers partner with Lyra to deliver tailored, value-driven mental health benefits to their people. With Lyra, benefits leaders can offer employees fast, reliable access to providers who practice evidence-based mental health care treatments. For more information, visit lyrahealth.com and follow us on LinkedIn, Facebook, and Twitter. Please be cautious of potential recruitment fraud. If you are interested in exploring opportunities at Lyra, please go directly to our Careers Page: https://lnkd.in/gKEGj8uy Lyra Health will never ask you to download software, purchase equipment, or pay a fee of any sort to explore employment opportunities with our company. In addition, Lyra will not ask for your personal banking information until you are ready to be onboarded as an employee, which will only occur after several rounds of interviews with our company, the completion of necessary onboarding paperwork, and the issuance of an offer letter for employment. Our recruiting emails come from @lyrahealth.com or @lyraclinical.com addresses and will never originate from gmail.com, yahoo.com, or other commercial email services.

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Job description

About Lyra Health Lyra Health is a leading provider of evidence-based mental health care, serving more than 20 million people globally in partnership with employers and more than 100 million through health plan and partner relationships. The company has delivered more than 15 million sessions of mental health care, published more than 35 peer-reviewed studies, and delivered unmatched outcomes in terms of access, clinical effectiveness, and cost efficiency. Extensive peer-reviewed research confirms Lyra’s transformative care model helps people recover twice as fast and results in a 26% annual reduction in overall healthcare claims costs. Lyra is transforming access to life-changing mental health care through Lyra Empower, the only fully integrated, AI-powered platform combining the highest-quality care and technology solutions.

About this role:

Lyra Health is looking for a driven, highly motivated GTM Strategy and Operations Manager to join our growing GTM Operations team. This role will drive strategic initiatives, scale operational infrastructure, and optimize processes across our go-to-market organization, with an initial focus on supporting key growth vectors such as channel partnerships. This role requires strong cross-functional leadership, operational rigor, and a deep understanding of both project management and how Lyra’s solutions fit into overall employer and partner market strategies. In this role, you will balance high-priority GTM strategy projects with meticulous attention to detail—ensuring workflows are scalable, aligned with Lyra's systems, and built to support long-term company growth.  

The successful candidate will be flexible, determined, and energized by tackling complex operational problems, eliminating manual bottlenecks, and designing repeatable processes. This person will build strong relationships cross-functionally to understand operational priorities, clarify objectives, and drive end-to-end execution. The ideal candidate thinks multiple steps ahead, thrives when navigating ambiguity, easily flexes across different operational initiatives as business priorities evolve, fosters a collaborative team environment, and sets the tone for operational excellence across Lyra. 


Responsibilities
  • Lead the planning, execution, and scaling of high-priority GTM operational programs from inception to completion, ensuring alignment with overall business objectives. 

  • Identify operational bottlenecks and friction points across go-to-market workflows, designing and managing root-cause solutions through to completion. 

  • Lead analytical initiatives to evaluate go-to-market performance, program ROI, and opportunities for continuous operational improvement.  

  • Own and scale operational frameworks for strategic GTM growth areas, driving operational alignment among cross-functional stakeholders. 

  • Partner cross-functionally with Channel and Sales teams to evaluate partner requirements, translate operational nuances, and support smooth handoffs into implementation and post-sales delivery. 

  • Develop, manage, and communicate comprehensive project plans, timelines, issue logs, and executive-level progress reports for strategic initiatives.  

  • Collaborate with Systems teams to evaluate, test, and implement CRM (Salesforce) and tooling enhancements that improve pipeline tracking and operational visibility.  

  • Evaluate, standardize, and refine project management frameworks, operational tools, and documentation to increase organizational velocity and scale. 


  • Qualifications
  • Bachelor’s degree in Business, Healthcare Administration, Operations, Project Management, or a related field.

  • 8+ years of demonstrated success in GTM operations, business operations, strategy, or program management in a high-growth environment.

  • Prior work experience in Enterprise B2B Technology or Healthcare is a plus.

  • Proven track record of managing complex cross-functional initiatives, building operational programs from the ground up, and executing against aggressive timelines.

  • Experience designing operational solutions or supporting workflows for enterprise partnerships or channel programs is a plus.  

  • Excellent written, verbal, and interpersonal communication skills, with the ability to influence cross-functional leaders and synthesize complex requirements for varied audiences.

  • Proficiency in leveraging technology to track and manage deliverables, including CRM platforms (e.g., Salesforce), project management software (e.g., Asana), and advanced Google Sheets or Excel.

  • Strong analytical, critical-thinking, and problem-solving skills, with a data-driven approach to resolving business and workflow bottlenecks.

  • Demonstrated agility and ability to work autonomously, flex across diverse initiatives, and adapt to shifting business priorities while keeping teams aligned.  

  • PMP, Lean Six Sigma, or equivalent project/process management certification is a plus.

  • "We are an Equal Opportunity Employer. We do not discriminate on the basis of race, color, religion, sex (including pregnancy), national origin, age, disability, genetic information or any other category protected by law.   By applying for this position, you acknowledge that your personal information will be processed as per the Lyra Health Workforce Privacy Notice. Through this application, to the extent permitted by law, we will collect personal information from you including, but not limited to, your name, email address, gender identity, employment information, and phone number for the purposes of recruiting and assessing suitability, aptitude, skills, qualifications, and interests for employment with Lyra.  We may also collect information about your race, ethnicity, and sexual orientation, which is considered sensitive personal information under the California Privacy Rights Act (CPRA) and special category data under the UK and EU GDPR.  Providing this information is optional and completely voluntary, and if you provide it you consent to Lyra processing it for the purposes as described at the point of collection, for example for diversity and inclusion initiatives.  If you are a California resident and would like to limit how we use this information, please use the Limit the Use of My Sensitive Personal Information form.  This information will only be retained for as long as needed to fulfill the purposes for which it was collected, as described above. Please note that Lyra does not “sell” or “share” personal information as defined by the CPRA. Outside of the United States, for example in the EU, Switzerland and the UK, you may have the right to request access to, or a copy of, your personal information, including in a portable format; request that we delete your information from our systems; object to or restrict processing of your information; or correct inaccurate or outdated personal information in our systems. These rights may be subject to legal limitations. To exercise your data privacy rights outside of the United States, please contact globaldpo@lyrahealth.com. For more information about how we use and retain your information, please see our Workforce Privacy Notice."
    Salary: 106000 - 146000 USD per year

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