Events Marketing Manager

At Constant Contact, we are seriously awesome people who take ownership and make an impact by operating with the mindset, integrity and courage of a small business owner. There’s something so profoundly rewarding about knowing that your work is empowering people everywhere to pursue their dreams.  Here, we all play an integral part in helping business owners, entrepreneurs, non-profits and individuals to succeed by giving them all the help and tools they need to grow online. We’re energized by new challenges and new possibilities-and we’re just getting started!

Constant Contact is seeking an experienced, highly organized, and results-oriented Events Marketing Manager to support the planning, execution, and measurement of our events portfolio.

This role will be responsible for managing a variety of in-person and virtual events, including industry conferences, trade shows, partner activations, executive experiences, webinars, and other strategic marketing programs.

The ideal candidate combines strong event marketing expertise, exceptional project management skills, and a hands-on approach to execution. They understand that successful events go beyond logistics and attendance. Events should create meaningful audience engagement, strengthen relationships, generate qualified opportunities, and contribute to measurable business growth.

This individual will work closely with the Events team, Partner Marketing, Sales, Brand, Creative, and other cross-functional stakeholders to execute high-quality event experiences aligned with Constant Contact's go-to-market priorities.

We are looking for someone who can quickly integrate into an established team, independently manage multiple projects, anticipate challenges, and consistently deliver results in a fast-paced environment.

What You'll Do:

Event Planning & Execution

• Own assigned events from kickoff through execution and post-event closeout.
• Develop comprehensive event plans, timelines, deliverables, budgets, and project trackers.
• Coordinate all logistical elements, including venues, registration, vendors, signage, shipping, catering, equipment, staffing, and on-site execution.
• Manage trade show sponsorship deliverables, booth requirements, and exhibitor deadlines.
• Support virtual events and webinars, including platform setup, registration, speaker coordination, rehearsals, and live execution.
• Ensure events are delivered on time, within budget, and aligned with brand standards.

Event Marketing & Audience Engagement

• Develop and execute event activation plans in collaboration with internal stakeholders.
• Coordinate promotional campaigns, invitations, registration strategies, attendee communications, and event-related marketing assets.
• Identify opportunities to maximize event participation, engagement, and lead generation.
• Support partner and co-marketing activations that extend event reach and business impact.
• Coordinate lead capture and post-event handoff processes to help drive measurable business outcomes.

Program & Project Management

• Maintain accurate event calendars, project plans, budgets, and status trackers.
• Manage multiple events simultaneously, balancing competing deadlines and changing priorities.
• Identify risks, dependencies, and resource needs early, bringing recommended solutions to stakeholders.
• Follow established event processes, templates, tiering guidelines, and planning standards.
• Help improve operational workflows and create repeatable processes that increase team efficiency.

Stakeholder & Vendor Management

• Serve as the primary day-to-day contact for assigned event projects.
• Partner with internal stakeholders to clarify event goals, target audiences, deliverables, and success measures.
• Coordinate with external vendors, event organizers, agencies, and partners to ensure successful delivery.
• Manage vendor relationships, proposals, contracts, timelines, and deliverables in coordination with appropriate internal teams.
• Communicate progress, risks, decisions needed, and next steps clearly and consistently.

Measurement & Reporting

• Establish and track event-specific KPIs in collaboration with business stakeholders.
• Monitor registrations, attendance, engagement, lead capture, and other relevant performance indicators.
• Coordinate accurate and timely lead handoff and follow-up tracking with appropriate stakeholders.
• Prepare post-event recaps highlighting results, budget performance, learnings, and recommendations.
• Identify opportunities to optimize future events and improve marketing effectiveness.

Success Metrics

• On-time, on-budget delivery of assigned events.
• Quality of event execution and attendee experience.
• Registration, attendance, and audience engagement against established event goals.
• Leads generated, qualified opportunities, and contribution to pipeline or gross adds, where applicable.
• Timeliness and accuracy of event plans, budgets, reporting, and stakeholder communications.
• Effectiveness of event operations, vendor coordination, and resource management.
• Successful implementation of process improvements and repeatable workflows.

Who You Are:

• 5+ years of experience in Event Marketing, Field Marketing, Experiential Marketing, B2B Marketing, or related roles.
• Demonstrated experience independently managing multiple in-person and virtual events.
• Proven ability to execute conferences, trade shows, sponsorship activations, webinars, or corporate events from start to finish.
• Strong project management, organization, and attention-to-detail skills.
• Experience managing event budgets, vendors, registration processes, and production timelines.
• Understanding of event marketing, audience acquisition, lead generation, and performance measurement.
• Strong written and verbal communication skills.
• Ability to manage multiple stakeholders and competing priorities.
• Comfortable working independently in a fast-paced environment with limited oversight.
• Ability to travel as required for assigned events.

Preferred Qualifications:

• Experience in B2B SaaS, technology, SMB marketing, or partner marketing.
• Experience with marketing or event platforms such as Salesforce, Cvent, BigMarker, Eventbrite, Luma, or similar tools.
• Familiarity with project management and lead management platforms such as ClickUp, Asana, Jira or Salesforce.
• Experience supporting partner-sponsored events, industry conferences, executive events, and regional activations.
• Experience developing event promotional plans and working with Marketing and Sales teams on lead capture and follow-up.
• Experience supporting geographically distributed or global event programs.

The specific salary offered to a candidate may be influenced by a variety of factors including the candidate’s experience, their education and work location. In addition, some roles may be eligible for additional on target commission pay or bonus. The compensation package includes health and welfare benefits including paid leave.

Why You’ll Love Us:

• We celebrate one another’s differences. We are proud of our culture of diversity and inclusion, and we're always working hard to strengthen and improve this culture. We have programs in place that bring us together on important issues and provide educational opportunities for all employees. 
• Join the experts. If you're passionate about supporting businesses and organizations, you won’t find a better spot to share your talent. We’re dedicated to improving the quality of our product from a customer standpoint and have a true desire to enable the success of businesses, non-profit organizations, and community groups.
• You’ll have opportunities to grow your career. We encourage and support our team members to learn different aspects of the business, take on stretch assignments, seek coaching opportunities and professional development opportunities.
• A generous paid time off policy and a competitive benefits package that supports the health and well-being of you and your family

At Constant Contact, we’re all about work flexibility and are proud to serve our customers as a hybrid workforce. Our hybrid work model combines the convenience of remote work with access to our great office locations to collaborate in-person, participate in live trainings, and socialize with colleagues.

Application Deadline: 30 days. We may fill this job opening prior to the deadline if a candidate is selected by us.

Vision6 Pty Limited is an affiliate of Constant Contact, Inc. and a part of the Constant Contact group of brands.

Constant Contact is an equal opportunity employer. We do not discriminate on the basis of race, color, religion, sex, gender, gender identity, national origin, citizenship, age, disability, sexual orientation, genetic information, veteran status or any other status protected under applicable law. If you require accessibility assistance applying for open positions, please contact talentacquisition@constantcontact.com.

The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor’s legal duty to furnish information. 41 CFR 60-1.35(c)

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Notice to Recruiters and Staffing Agencies:

Constant Contact has an internal talent acquisition department and designated career site for individuals looking to join our team. Constant Contact will not accept unsolicited resumes from any external recruiters, staffing firms, search agencies or any fee-based referrals. Any unsolicited resumes sent to directly to Constant Contact, in any capacity will be considered property of Constant Contact. Constant Contact will not pay a fee for any placement resulting from the receipt of an unsolicited resume.