Director, SEO, AEO & GEO

$150K base + 10 to 20% annual bonus

Reports to: President

Buyers now ask ChatGPT, Perplexity and Google AI Overviews, not just Google. Jump 450 is launching a search service in 2027 that covers all of it, and we are hiring the person who builds it. You will build and run Jump's SEO, AEO and GEO offer: fixing client sites, publishing new pages and tracking how often AI tools name our clients' brands. (SEO is search engine optimization; AEO and GEO are answer engine and generative engine optimization, or showing up in AI answers.)

This is a builder role. You will work hands on with Jump's President to design the product, choose the AI search platform we use, launch with our first clients in April and sell it to new ones. As the service grows, you will grow it into a team.

What You Will Do

Build the Product

• Evaluate and choose the AI search visibility platform Jump will use for every client
• Design Jump's process: technical audit, fixes, new page plan, publishing and monthly reporting
• Build the monthly visibility report: rankings in Google and how often AI tools mention and cite the brand
• Set the playbook for content that ranks in Google and gets cited in AI answers

Run It for Clients

• Run technical SEO audits and work with client web teams to ship the fixes
• Plan and publish new pages every month that answer the questions buyers ask Google and AI tools
• Track brand mentions, citations and share of voice against competitors in AI answers
• Lead structured data (schema) and citation building in the sources AI tools trust
• Partner with Jump's paid search and content teams so organic and paid work together
• Present results and next steps to senior client stakeholders

Sell and Grow the Service

• Pitch the service alongside the President and Jump's new business team
• Build the case studies, sales materials and proof points that help us sell it
• Hire, train and mentor SEO specialists and writers as the client list grows

Requirements

What You Will Bring

• 6+ years in SEO, including hands-on technical SEO
• Tracks and improves brand visibility in AI answers (ChatGPT, Perplexity, Google AI Overviews)
• Hands-on with Semrush or Ahrefs, Google Search Console and GA4
• Working knowledge of structured data (schema) and site architecture
• Track record of growing organic traffic and leads for brands
• Comfortable building with AI tools (for example Claude Code or ChatGPT) to work faster and automate the repeat work
• Clear, plain spoken communicator who can present to CMOs and CFOs and move a decision forward
• Self-starter who likes building something new from scratch in a fast-paced, entrepreneurial environment

Nice to Have

• Agency background
• Content strategy and editorial experience
• Digital PR or link building experience
• Experience with AI visibility tools such as Profound or Peec AI

Benefits

What We Offer:

• Competitive salary with performance-based bonuses.
• Health, dental, and vision insurance.
• Paid time off and holidays.
• Opportunities for professional development and career growth.
• A creative and collaborative work environment where your ideas and contributions are valued.
• Additional benefits include
• Life and Accident Insurance Plans
• Short and Long Term Disability Plans
• Employee Assistance Programs
• Paid Parental Leave
• Family Forming Plans
• Cigna Secure Travel
• Health Savings Account (HDS)
• Health Care Flexible Spending Account (FSA)
• Limited Purpose FSA
• Dependent Care FSA
• Access to MetLife Legal Plan Services
• 401k Match Plans
• Access to Virtual Health Services
• Remote Working Flexibility
• New MacBook Pros