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Senior Commercial Product Manager, NGS Segments

Role overview

Summary

This role is for a Senior Commercial Product Manager focused on driving commercial strategy and growth within the NGS portfolio at Integrated DNA Technologies. You will work closely with stakeholders to translate market intelligence into effective strategies that enhance customer adoption and revenue growth.

Qualifications

  • Bachelor’s degree with 5+ years of experience in biological sciences (biology, chemistry, biochemistry)
  • 3+ years of experience in Next Generation Sequencing product management or strategic marketing
  • Demonstrated experience working with Pharma and Biopharma customers
  • Demonstrated success developing portfolio strategies and go-to-market programs
  • Willingness and ability to travel approximately 20% domestically and internationally

Responsibilities

  • Develop and execute NGS commercial strategies and annual growth plans to drive revenue and market penetration.
  • Identify and prioritize growth opportunities across key customer segments by understanding workflows and unmet needs.
  • Lead cross-functional teams to solve complex commercial challenges and develop targeting strategies.
  • Develop sales tools, training, and customer-facing content while communicating recommendations to stakeholders.

Key facts

Hard skills

Other skills

  • Collaboration
  • Communication
  • Problem Solving

About the company

Integrated DNA Technologies logo

Integrated DNA Technologies

  • Biotech & Genomics
  • Large
  • 1,001–5,000
Integrated DNA Technologies, Inc. (IDT) develops, manufactures, and markets nucleic acid products for the life sciences industry in the areas of academic and commercial research, agriculture, medical diagnostics, and pharmaceutical development. IDT has developed proprietary technologies for genomic applications such as next generation sequencing, CRISPR genome editing, synthetic biology, digital PCR, and RNA interference. Through its GMP services, IDT manufactures products used by scientists researching many forms of cancer and most inherited and infectious diseases. IDT is widely recognized as an industry leader in custom nucleic acid manufacture, serving over 130,000 life sciences researchers. IDT was founded in 1987 in the United States and has its U.S. manufacturing headquarters in Coralville, Iowa, with additional U.S. manufacturing sites in San Diego, California; Research Triangle Park, North Carolina; and Ann Arbor, Michigan; with international sites in Leuven, Belgium and Singapore. *For research use only. Not for use in diagnostic procedures. Unless otherwise agreed to in writing, IDT does not intend these products to be used in clinical applications and does not warrant their fitness or suitability for any clinical diagnostic use. Purchaser is solely responsible for all decisions regarding the use of these products and any associated regulatory or legal obligations

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Job description

Bring more to life.

Are you ready to accelerate your potential and make a real difference within life sciences, diagnostics and biotechnology?

At Integrated DNA Technologies (IDT), one of Danaher’s 15+ operating companies, our work saves lives—and we’re all united by a shared commitment to innovate for tangible impact. 

You’ll thrive in a culture of belonging where you and your unique viewpoint matter. And by harnessing Danaher’s system of continuous improvement, you help turn ideas into impact – innovating at the speed of life.

Our team at Integrated DNA Technologies (IDT), is united by a commitment to collaboration and scientific excellence, building on a strong foundation of innovation, expertise, and reliability. Guided by our vision to help researchers rapidly move from the lab to life-changing advances, we work closely with global partners to accelerate progress and genomics breakthroughs across fields like cancer, infectious disease, rare genetic disorders, and more. At IDT, you’ll be part of a culture rooted in continuous learning and improvement—where your growth fuels our mission to accelerate the pace of genomics and helps shape a healthier, brighter future for all.

Learn about the Danaher Business System which makes everything possible.

The Senior Commercial Product Manager, NGS Segments is responsible for driving commercial strategy and sustainable growth across the NGS portfolio, with a particular focus on the Clinical, Pharma, and Biopharma customer segments. This role combines customer insights, competitive intelligence, market opportunity analysis, and portfolio strategy to identify growth opportunities and guide commercialization priorities.

Working with key stakeholders including Sales, R&D, Applications Development, and Marketing, the Senior Commercial Product Manager will translate technical capabilities and market intelligence into differentiated positioning, customer-focused messaging, and integrated go-to-market strategies to increase adoption, strengthen competitive differentiation, and deliver revenue and margin growth. This position is part of the NGS Business Unit in Boulder, CO, and can be remote or on-site.

In this role, you will have the opportunity to:

  • Develop and execute NGS commercial strategies and annual growth plans to drive revenue, market penetration, customer adoption, and portfolio performance.
  • Identify and prioritize growth opportunities across key customer segments by understanding workflows, unmet needs, purchasing criteria, scientific applications, and business challenges.
  • Use voice-of-customer insights, competitive intelligence, market trends, and sales data to shape portfolio strategy and commercialization priorities.
  • Lead cross-functional teams to solve complex commercial challenges, develop segmentation and targeting strategies, and identify innovative growth opportunities.
  • Develop sales tools, training, customer-facing content, and commercial programs, while effectively communicating recommendations and influencing stakeholders to support execution.

The essential requirements of the job include:

  • Bachelor’s degree with 5+ years of experience in biological sciences (biology, chemistry, biochemistry)
  • 3+ years of experience in Next Generation Sequencing product management, strategic marketing, commercial experience, or other relevant technical environment
  • Willingness and ability to travel approximately 20% domestically and internationally
  • Demonstrated experience working with Pharma and Biopharma customers, including an understanding of relevant research, translational, biomarker, clinical development, or drug development workflows.
  • Demonstrated success developing portfolio strategies, commercial growth plans, product positioning, and go-to-market programs.

It would be a plus if you also possess:

  • PhD in biological sciences (biology, chemistry, biochemistry) or a related field
  • Demonstrated understanding of competitors, technologies, trends, and key challenges in NGS, Pharma, Clinical, and Oncology research markets.
  • 5+ years in the biotechnology, genomics, next-generation sequencing (NGS) industry, or other relevant technical environment

Compensation and Benefits

IDT, a Danaher operating company, offers a broad array of comprehensive, competitive benefit programs that add value to our lives. Whether it’s a health care program or paid time off, our programs contribute to life beyond the job. Check out our benefits at Danaher Benefits Info.

The annual salary range for this role is $110,000 - $150,000. This is the range we believe is the possible compensation for this role at the time of this posting. This range may be modified in the future.

This job is also eligible for bonus/incentive pay.

We offer a comprehensive package of benefits including paid time off, medical/dental/vision insurance, and 401(k) to eligible employees.

Note: No amount of pay is considered to be wages or compensation until such amount is earned, vested, and determinable. The amount and availability of any bonus, commission, benefits, or any other form of compensation and benefits that are allocable to a particular employee remains in the Company's sole discretion unless and until paid and may be modified at the Company’s sole discretion, consistent with the law.

Join our winning team today. Together, we’ll accelerate the real-life impact of tomorrow’s science and technology. We partner with customers across the globe to help them solve their most complex challenges, architecting solutions that bring the power of science to life.


For more information, visit www.danaher.com.


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