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GTM Systems Engineer

Role overview

Summary

This role focuses on optimizing the technology that supports Fleetio's outbound operations. You will collaborate with various teams to ensure that tools and data work effectively together, driving pipeline and revenue growth.

Qualifications

  • 5+ years in GTM Operations, Marketing Operations, or Sales Operations with hands-on ownership of outbound technology.
  • Proven track record of implementing and optimizing outbound tech stacks in a B2B SaaS environment.
  • Deep hands-on experience with CRM systems (Salesforce, HubSpot) and sales engagement tools (Outreach, SalesLoft).
  • Strong project management skills and ability to work cross-functionally.
  • Analytical mindset with experience defining and improving KPIs tied to outbound performance.

Responsibilities

  • Own the outbound tech stack by managing, optimizing, and expanding tools like Outreach and LinkedIn Sales Navigator.
  • Partner with Revenue Marketing and leadership to design account and contact targeting strategies.
  • Build and maintain automated workflows to reduce manual effort for outbound teams.
  • Evaluate and pilot emerging AI-powered GTM technologies.

Key facts

  • Remote from: United States
  • Full time
  • Senior (5-10 years)
  • Systems Engineer
  • English

Hard skills

Other skills

  • Analytical Thinking

About the company

Fleetio logo

Fleetio

  • Logistics & Supply Chain
  • SME
  • 201–500
Our software helps organizations around the world track, analyze and improve their fleet operations. We're passionate about making it easy to manage a fleet so our customers can spend more time focusing on their mission. Launched in 2012 out of Birmingham, AL, today thousands of people use Fleetio to manage hundreds of thousands of vehicles, equipment, parts, operators and more. Fleets of all sizes across more than 80 countries rely on Fleetio to handle the complexities of their operations. To us, great software is simple, collaborative, comprehensive and informative. We constantly enhance our products to better embody those traits in new and exciting ways to equip our customers with the best solutions available. To learn more about Fleetio, visit fleetio.com or give us a call at 1 (800) 975-5304.

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Job description

A little about us…Fleetio is a modern software platform that helps thousands of organizations worldwide manage their fleet operations. Transportation technology is a hot market, and we’re leading the charge with raving fans and new customers signing up every day. We raised $450M in our Series D funding round in March of 2025 and are on an exciting trajectory as a company. Fleetio is also a proud founding member of the Rails Foundation!

More about our team and company:

Fleetio is seeking a systems-driven, strategic operator to own and optimize the technology powering our outbound operations. This role sits at the intersection of Marketing, Business Development, Sales, and GTM Operations, ensuring that our tools, data, and workflows work seamlessly together to drive pipeline and revenue growth. You’ll be the connective tissue between strategy and execution, building for the future to ensure our tech stack enables (not hinders) our outbound teams. If you love turning messy systems into smooth, high-performing engines and can balance tactical execution with a strategic roadmap, this role is for you.

What you'll be doing:

  • Own the outbound tech stack: Manage, optimize, and expand tools like Outreach, 6sense, LinkedIn Sales Navigator, and Clay. Ensure integrations are seamless and data flows correctly between systems.
  • Enable precision targeting: Partner with Revenue Marketing, AE leadership, and SDR leadership to design account and contact targeting strategies that leverage buying signals, intent data, and firmographic filters.
  • Drive efficiency through automation: Build, maintain, and refine automated workflows and agentic systems to reduce manual effort for outbound teams while increasing speed-to-prospect.
  • Improve data quality and accessibility: Partner with the GTM Systems team to ensure account and contact data is accurate, deduplicated, and enriched across systems.
  • Lead experimentation: Evaluate and pilot emerging AI-powered GTM technologies…or build them! Help build the business case for scaling successful tools.
  • Be the outbound systems expert: Partner with enablement to train and support outbound teams on best practices for leveraging the tech stack to maximize results.
  • Measure and optimize: Partner with Data Engineering to define and track outbound performance KPIs (e.g., sequence engagement, lead-to-opportunity conversion rates, tool adoption) and make iterative improvements.
  • Collaborate cross-functionally: Work closely with Ops, Sales, Marketing, and Enablement to align technology capabilities with outbound strategy.

Qualifications

  • 5+ years in GTM Operations, Marketing Operations, or Sales Operations — with hands-on ownership of outbound technology.
  • Proven track record of implementing and optimizing outbound tech stacks in a B2B SaaS environment.
  • Deep hands-on experience with GTM technology stacks, including:
    • CRM systems (Salesforce, HubSpot)
    • Sales engagement tools (Outreach, SalesLoft)
    • AI-driven prospecting tools (Actively, Clay, ChatGPT API)
    • Automation platforms (Zapier, Workato, Glean)
  • Strong project management skills and ability to work cross-functionally.
  • Comfortable with data hygiene, enrichment, and governance best practices.
  • Analytical mindset with experience defining and improving KPIs tied to outbound performance.
  • Preferred: Proficiency in SQL and at least one scripting language (Python, JavaScript)

Benefits 

  • Multiple health/dental coverage options (100% coverage for employee, 50% for family)
  • Vision insurance
  • Incentive stock options
  • 401(k) match of 4%
  • PTO - 4 weeks (increases at year two!)
  • 12 company holidays + 2 floating holidays
  • Parental leave - birthing parent (16 weeks paid) non-birthing (4 weeks paid)
  • FSA & HSA options
  • Short and long term disability (short term 100% paid)
  • Community service funds
  • Professional development funds
  • Wellbeing fund - $150 quarterly
  • Business expense stipend - $125 quarterly
  • Mac laptop + new hire equipment stipend
  • Fully stocked kitchen with tons of drinks & snacks (BHM only)
  • Remote working friendly since 2012 #LI-Remote

Fleetio provides equal employment opportunities to all employees and applicants and prohibits discrimination and harassment. We celebrate diversity and are committed to creating an inclusive environment for all. All employment is decided on the basis of qualifications, merit and business need.

This application is not intended to and does not create a contract or offer of employment. Employment with Fleetio is at will.

If you have a disability or a special need that requires an accommodation to fill out the online application, please let us know by calling (205) 718-7500.

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