Director, SAAS Sales

Job Description:

DEXIS is seeking a strategic and results-driven Director, SaaS Sales - DEXIS Cloud to own and scale the commercial sales strategy for its cloud-based software portfolio across the North American dental market. This leader will lead a team of SaaS Account Executives and will be accountable for accelerating adoption of DEXIS Cloud, AI-powered diagnostic solutions, imaging workflow software, and recurring subscription services. 

This role is a key commercial leadership position supporting DEXIS' evolution from a primarily hardware-centric business to a cloud-enabled, subscription-based software company. The Director will define the go-to-market approach, establish the SaaS sales operating model, drive predictable recurring revenue growth, and influence enterprise priorities across Marketing, Product Management, Customer Success, Implementation, Finance, and the broader Commercial organization.

Essential Duties & Responsibilities

• Own and execute the North American SaaS sales strategy for DEXIS Cloud, AI-powered solutions, imaging workflow software, and recurring subscription services. 

• Lead, coach, and develop a team of SaaS Account Executives, establishing clear expectations, performance standards, succession plans, and a culture of accountability and customer-centric selling. 

• Carry executive accountability for achievement of revenue, Annual Recurring Revenue (ARR), Monthly Recurring Revenue (MRR), new-logo acquisition, expansion, software attachment, and subscription growth targets. 

• Design and scale the SaaS sales operating model, including territory and account segmentation, coverage strategy, pipeline governance, opportunity management, forecast cadence, sales stages, and performance inspection. 

• Build a predictable, data-driven revenue engine by monitoring pipeline coverage, conversion, win rates, sales cycle, average contract value, customer acquisition effectiveness, expansion, and retention-related indicators. 

• Develop executive-level relationships with key customers, dental service organizations (DSOs), specialty practices, multi-site groups, strategic partners, and enterprise accounts to advance complex opportunities and long-term growth. 

• Partner with Marketing to shape demand-generation priorities, target-account strategies, value propositions, campaigns, and market-entry plans that improve qualified pipeline and software adoption. 

• Partner with Product Management and Customer Success to translate customer and market insights into roadmap priorities, adoption strategies, lifecycle programs, expansion opportunities, and improved customer value. 

• Partner with Finance and Commercial Operations on annual planning, quota design, incentive measures, revenue forecasting, resource allocation, and business performance reviews. 

• Serve as the senior commercial voice for SaaS, providing leadership with clear insights on market dynamics, competitive positioning, customer needs, risks, and growth opportunities. 

• Lead cross-functional initiatives that improve the end-to-end customer journey from demand generation and sales through implementation, adoption, renewal, and expansion. 

• Build scalable playbooks, enablement, messaging, and sales methodologies that strengthen consultative and value-based selling across the SaaS team and broader commercial organization. 

• Evaluate organizational capability and future resource requirements as the business scales, while maintaining an effective and efficient team structure. 

• Represent DEXIS at customer meetings, industry events, executive reviews, and strategic business forums. 

• Travel up to 25% as business needs require. 

Job Requirements:

Minimum Requirements:

• Bachelor's degree in Business, Marketing, Technology, or related field; equivalent experience considered.
• 7+ years of quota-carrying SaaS, cloud software, or subscription sales experience with a demonstrated track record of achieving or exceeding revenue targets.
• 5+ years of sales leadership experience managing and developing high-performing sales teams.
• Experience leading inside sales, SaaS, cloud software, subscription, or enterprise software sales organizations.
• Strong understanding of recurring revenue business models and SaaS performance metrics, including ARR, MRR, pipeline coverage, and retention.
• Experience using CRM platforms such as Salesforce, Microsoft Dynamics, or similar sales management tools.
• Demonstrated ability to develop sales strategies, manage forecasting, and drive pipeline growth.
• Excellent communication, coaching, negotiation, and presentation skills.
• Strong analytical, business planning, and performance management capabilities.
• Fluent English required.

Preferred Requirements:

• Experience selling healthcare technology, dental software, medical software, or cloud-based workflow solutions.
• Experience commercializing a new SaaS product or transitioning a business from perpetual or hardware-led revenue to subscription-based growth. 
• Experience selling to DSOs, enterprise dental groups, specialty practices, multi-site healthcare organizations, or healthcare networks. 
• Knowledge of customer lifecycle management, product-led adoption, subscription expansion, renewals, and SaaS customer success models. 
• Experience supporting geographically dispersed North American sales teams and customers. 
• MBA or other relevant advanced degree.

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Target Market Salary Range:

Actual compensation packages take into account a wide range of factors that are unique to each candidate, including but not limited to geographic location; skill sets; relevant education and certifications; depth of experience; performance; and other business and organizational needs. The disclosed reasonable estimate has not been adjusted for the applicable geographic differential associated with the location at which the position may be filled. At Envista, it is not typical for an individual to be hired at or near the top of the range for their role and compensation decisions are dependent on the facts and circumstances of each case. The total compensation package for this position may also include an annual performance bonus, medical/dental/vision benefits, 401K match, and/or other applicable compensation plans.

For Field Sales roles, the salary range listed reflects base pay only and does not include incentive pay opportunities under the applicable sales compensation plan

Operating Company:

Envista and all Envista Companies are equal opportunity employers that evaluate qualified applicants without regard to race, color, national origin, religion, sex, age, marital status, disability, veteran status, sexual orientation, gender identity, or other characteristics protected by law. The “EEO is the Law” poster is available at: http://www.dol.gov/ofccp/regs/ compliance/posters/pdf/eeopost.pdf.

Envista and its family of companies (Envista) will not accept unsolicited resumes from any source other than directly from a candidate.  Envista will consider unsolicited referrals and/or resumes submitted by vendors such as search firms, staffing agencies, professional recruiters, fee-based referral services and recruiting agencies (Agency) to have been referred by the Agency free of charge and Envista will not pay a fee for any placement resulting from the receipt such unsolicited resumes.  An Agency must obtain advance written approval from Envista's internal Talent Acquisition or Human Resources team to submit resumes, and then only in conjunction with a valid fully-executed contract approved by the Global Talent Acquisition leader and in response to a specific job opening.  Envista will not pay a fee to any Agency that does not have such agreement and written approval in place.