Associate Sales Representative

Join Our Team

Karl Strauss Brewing Company is San Diego’s first craft brewery. As the OG of the craft beer scene, we continue to carry the innovative spirit that helped shape the industry. We’re looking for passionate team members who want to help drive the future of craft beer. Our team members are at the heart of what we do, and we treat them that way. You’ll be part of a collaborative, supportive environment where your contributions are valued. We’re not just looking to fill positions. We’re looking for teammates. 

Our Purpose & Vision  

We’re passionate about what we do and why we do it:  

• Our Purpose: Making people happy, one Karl Strauss beer at a time  
• Our Vision: To be the most loved craft brewery from San Diego  
• Our Core Values: K.A.R.L. – Kare for each other, our community, and the environment; Authentic relationships built on trust and integrity; Respect, share, and enjoy our craft; Learn, improve, and grow

What We Offer  

We believe taking care of our people is just as important as the work we do. Our benefits include:  

• Medical, dental, vision, and life insurance  
• 401(k) plan with employer match  
• Rewards & recognition program  
• Accrued vacation time and paid holidays  
• Beer, food, and merchandise discounts  
• Pet insurance discount...and more! 

Position Summary

The Associate Sales Representative (ASR) will work closely with select reps in a defined area to help call on accounts to drive growth for Karl Strauss and all partner brands.  ASR is also tasked with making last minute beer deliveries, covering for reps that are on vacation and works within all accepted policies and procedures. 

• Own your territory.  ASR will be given a small territory to call on as though they are the acting representative.  ASR must produce growth in this territory by selling into new accounts and selling deeper into existing accounts.  Assigned territory will have plenty of opportunity for growth.
• Work with all reps in the area to help with beer deliveries, covering of territory if rep is on vacation.
• Be proactive at communicating to reps and Sales Admin relaying any feedback, concerns, or successes in the territory.
• Follow all PNP’s as defined by management.
• Schedule, coordinate and work events in the territory to help drive growth in the territory.
• Show growth for all brands including Karl Strauss in the territory.
• Place relevant POS in all relevant accounts in territory to help build brand awareness of all brands.
• Work to become a skilled draft tech to help diagnose and resolve basic draft issues.
• Work to become a Server Level Cicerone within 90 days of starting in the role.