Product Owner

Product Owner, Digital Sales Solutions

Location: UK-based role

Contract: Permanent, Full Time

Salary: Up to £60,000 (depending on skills and experience)

About The Role

This is a product owner role within Thumbprint, Avidity Group's data and analytics agency, working with our Head of Product. You'll own our Digital Sales Solutions products end to end, from an incentivised activation platform through to an AI-powered digital sales rep, turning strategy into a working, revenue-generating product and a roadmap the business is investing in.

This is a commercial role first. You'll own the P&L, agree terms with technology partners and support client pitches, rather than run a backlog for an in-house development team. You need to be as comfortable negotiating with a partner as you are explaining the product to a client.

The product won't sit still either. It starts as a rewards platform and evolves into one run by digital sales reps using AI. If you want one finished product to maintain, this isn't it. If you want to take a product from early stage to scale through that change, it is.

Key Responsibilities

• Own and evolve the Digital Sales Solutions roadmap, turning strategy into a sequenced set of product decisions and dependencies
• Make the incentive activation platform commercially healthy, working with our partner and client leads on activation types, pricing and onboarding new clients
• Own the requirements and success measures for our digital sales rep, and work with a partner to get an MVP live in proof of concept with named clients
• Use those proofs of concept to build a proposition that scales, delivering ROI for clients and commercial value for Avidity
• Own day-to-day partner relationships: commercial terms, service levels, and what we take from partners versus build ourselves
• Own the P&L logic, including pricing, margin per line item and the volume assumptions behind the business case
• Set and own the measurement standard: activation and redemption rates, cost per influenced outlet and incremental volume per pound, benchmarked against the cost of a physical call using EPOS data
• Make sure data governance and consent handling meet the standard we and our clients expect
• Coordinate internal teams and partners against the roadmap, keeping the Head of Product, client leads and the Exec updated without them needing to oversee every workstream
• Support client pitches where product input strengthens the case
• Share best practice across the business to speed up adoption

What We're Looking For

• Product ownership experience taking an early-stage product through to commercial scale, ideally in a platform, marketplace or partner-dependent model
• Comfortable owning a product P&L
• Experience managing a third-party technology or data partner where the commercial and technical relationship matter equally
• Strong stakeholder management, with the ability to get delivery resource that reports elsewhere moving at the pace the roadmap needs
• Working knowledge of AI agent-based products and what changes when a workflow moves from human-run to agent-run
• Decisive enough to close open decisions rather than let them drift
• Experience in FMCG, retail or field marketing is desirable, ideally with exposure to convenience or on-trade
• A background in incentive, loyalty or rewards platforms is desirable
• Exposure to EPOS or outlet-level retail data is a bonus
• Experience building a business case that compares a new digital channel against an existing physical one would be ideal

What's In It For You?

• We champion equality & inclusivity and are passionate about creating a workplace that promotes and values diversity
• 23 days holiday per annum & bank holidays, with the option to purchase up to 5 extra days
• Family-friendly policies, including enhanced maternity, paternity, and smart working options
• Flexible working to support work/life balance
• Access to mental health and wellbeing support through our Employee Assistance Programme
• Annual pay reviews, early pay access, life assurance, enhanced sick pay, health cash plan, discounted private health care & more
• Fantastic progression opportunities across the Avidity Group

Here at Avidity, we want to support you in your career. It's the performance and engagement of our people who make this an amazing place to work. Our employees are everything to us and that's why we make sure everyone enjoys continuous support, great perks and excellent career opportunities. We work really hard to create an open, honest, high performing & diverse culture. We think that's reflective in the results we deliver, which have enabled the strong partnerships we have with our clients.